Home Business Abarth 595 K-Hertz and 500 “Carlo”: the Hertz tribute to sportsmanship

Abarth 595 K-Hertz and 500 “Carlo”: the Hertz tribute to sportsmanship

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Hertz Italia focuses attention on the theme of sportsmanship in its evolution from the past to the present and always with an eye to the future and presents two absolute novelties created in collaboration with Garage Italia on the Vallelunga circuit in Rome.

Two unreleased versions from the past

Two absolute novelties for Hertz guests in search of excitement and attentive to innovation and sustainability who will be able to drive the Fiat 500 “Carlo” Icon-e, another proposal resulting from the lively partnership between Hertz Italia and Garage Italia. A new restomod born from the restoration of the so-called donor cars of the 1960s, which become ecological through the adoption of an electric unit developed by Newtron Group, strategic partner of Garage Italia in the Icon-e retrofit project.
The booster function is available on the “Carlo” via the Drive Me Crazy button. After a careful restoration and the selection of high quality materials for the finishes, the cars are tested again and approved for regular use on the road.
This restomod was created exclusively for Hertz to celebrate the glorious Abarth sports brand from whose founder it takes its name.
The “Carlo” is joined by the Abarth 595 Turismo K-Hertz, the production model but equipped with Kers, made in a limited edition for Hertz. The car is equipped with a hybridization kit with consequent conversion to Mild Hybrid technology, which does not change the torque and maximum power of the original Abarth model.

Five liveries inspired by the past

The exclusive sports proposals are presented in five liveries, each inspired by one of the glories of the past: with the Rent a Racer livery Hertz wants to bring back this exclusive service that characterized the company in the past to relive it now in a Made in Italy key. These new proposals reconfirm Hertz’s vitality and the continuous desire to renew itself and look to the future.

From the past towards innovation and sustainability Both Abarth K-Hertz and the “Carlo” testify to Hertz’s vocation and continuous commitment to innovation and sustainability with the introduction of low environmental impact models. dedicated to the Fiat 500 Carlo Icon-e two App EVway and nextcharge are available through which those who want to access the service, after a simple and quick registration, can access a map with the main information on the recharging points, where they are, the their characteristics, if they are available and once the useful point has been selected, the charging process can be started via the same App. Ad hoc offers will be provided to stimulate the registration and use of these flexible charging solutions.

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Flexible rental in various Italian capitals

The new products from Selezione Italia will initially be available in Milan, Turin, Bologna, Venice, Florence and Rome.
The rental solutions provide a basic daily rate and varying durations from daily, weekend, weekly and monthly rental, and in addition to the exclusive service that characterizes all the cars of Selezione Italia and the brand and model guarantee, in the case of the two novelties it will be there is also the possibility of personalized delivery to the desired destination: hotel, office or home with a cost dependent on the distance.

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