After the rectification and reform, Huabei will also initiate brand isolation and report to credit users saying that the quota has been reduced to 1,000.
After borrowing, Huabei also initiated brand isolation. Some netizens said that the quota dropped to 1,000 inexplicably.
Today, Huabei’s official Weibo released a note stating that Huabei has recently launched brand isolation work.After the brand isolation, Huabei will become the exclusive credit brand of Chongqing Ant Consumer Finance Co., Ltd., focusing on small and medium consumption needs.
also,Consumer credit, which is fully funded by banks and other financial institutions, will be renewed as a “credit purchase” type of service, and will no longer be labeled as “huabei”.
According to reports, the so-called brand isolation is to make a clear distinction between consumer credit services provided by financial institutions to avoid brand confusion.
In response to the user’s Huabei quota changes, Huabei explained that after the brand was quarantined,Huabei will focus on small and medium-sized amounts, follow the principle of inclusiveness and decentralization, and focus on the small and medium-sized consumer needs that serve users’ daily lives. If users have more demand for credit, they can get it through the “Buy on Credit” service.
Huabei also said,The usage of Huabei will be reported to the credit investigation system by Ant Consumer Gold Company; the “buy on credit” type of service will be reported by financial institutions such as banks.
Huabei emphasized that please rest assured that maintaining good usage and repayment habits will not have a negative impact on credit records. At the same time, it is also recommended that everyone use consumer credit tools rationally, live within their means, and consume rationally.
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