The relaunch of Alfa Romeo and Lancia will start next year. On Wednesday, at an event organized by an Italian dealer, Alfa Romeo CEO Jean-Philippe Imparato said the company will launch a new model every year until 2026. The first will be the Tonale SUV next year, while from 2027 all new Alfa Romeo vehicles will be electric. The Tonale, whose production was initially scheduled for the end of 2021, will be presented in March next year, and sales in Italy will begin in June. Also present at the event was Luca Napolitano, head of Lancia, who said he had presented a ten-year plan for the brand to Stellantis CEO Carlo Tavares. The strategy aims to expand into other European markets including France, Germany and the Nordic countries, with a focus on large cities to complement the Group’s premium offering. “Our goal is to bring Lancia to the markets where electric cars are sold, since we will only produce EVs starting in 2026,” Napolitano said. He added that the brand will launch three new models by 2028 in the high-end market “Not abandoning Ypsilon, but pushing Lancia further”.