MILAN (ITALPRESS) – Today 73% of Italian families own the house they live in, but only 22% have at least one home policy (multi-risk, fire and so-called “global buildings”) and more than 60% of families decides to insure only after having suffered damage at home. In this scenario, by implementing the Life Partner Strategy of Generali Country Italia, Alleanza Assicurazioni accelerates its commitment in the protection field and enters the home segment. Alleanza from 2015 to 2020 marked growth both in New Production, with a total of 2.7 billion euros (+ 35%), and in Premium income with a share of 5.6 billion (+ 25%). In the protection segment, the company went from total protection deposits of 82 million euros, recorded in 2015, to 209 million euros collected in 2020 (+ 154%). Today the company is aiming at the new frontier of home protection with “Casa Semplice”, the protection plan for one’s home, for those who live there and for what it contains. The new protection solution of the Company of Generali Country Italia “is complete and customizable and offers protection even in the event of catastrophic events – reads a note -.” Casa Semplice “by Alleanza, also thanks to the integration of technology, protects against frequent risks that can arise to people, pets and objects inside homes, which today are increasingly places of work, rest and play “. “We believe it is fundamental to interpret our social role as insurers by reducing the gap between a growing perception of risks on the part of families and a low coverage of the same. This is the responsibility we feel to be a” Life Partner “of our customers, which is the strategy of all Generali Country Italy – explains Davide Passero, CEO of Alleanza -. We are, in fact, aware that those who make insurance have the responsibility to fill this gap and for this reason, in Alleanza, we want to do our part alongside our customers and communities, making insurance popular in Italy. This commitment is already testified by our activity in the health sector, where in just under two years we have insured over 230,000 families. Today we are also expanding our action to the home segment, from always an asset of primary importance for Italians, through the new Casa Semplice solution dedicated to the protection not only of the house, but of the whole family “. “Casa Semplice” offers services and solutions designed for the protection of the home, the safeguarding of assets and the family, including pets. The new plan is suitable for homes owned or rented and is also designed to cope with catastrophic events such as earthquakes, floods or floods, and to prevent any risks, integrating the technologies of Generali Jeniot, through intelligent sensors that promptly warn in case of anomalies (for example detection of gas, smoke, flooding). In addition, an App has been created to monitor and manage emergencies that allows access to the devices even in the event of a power failure. (ITALPRESS). sat / com 01-Apr-21 13:57
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