Bonus TV, Italians aim for quality: “Half of the televisions sold are Ultra HD 4K”

ROMA – Encouraged by 20% government discount (which guarantees up to a maximum of 100 euros), Italians are buying new televisions at a really good pace. In the first three weeks of operation of the bonus tv443,838,000 sets were sold between 23 August and 12 September. They are devices able to see the channels in the two technical standards that, sooner or later, will impose themselves: l’Mpeg4