Home » Concerts, promoter pressing on Draghi: “Immediately 100% capacity with the green pass”

Concerts, promoter pressing on Draghi: “Immediately 100% capacity with the green pass”

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Patience is over. This was already understood in recent days by the “large” social sharing of photos of the election campaign with indiscriminate gatherings, at the hands of numerous opinion leaders in the sector. Now the live music companies are definitely crossing the Rubicon: from the San Siro Stadium they launch an appeal to Prime Minister Mario Draghi, to the Ministers of Culture Dario Franceschini, of Economic Development Giancarlo Giorgetti, of Health Roberto Speranza and of Labor Andrea Orlando for a resumption of concerts at 100% of the capacity, after showing the green pass.

The pressure on the government

All this within a few days of the CTS meeting called to pronounce on the raising to 80% of the capacity of cinemas and theaters, as well as on the discotheque dossier, while in the government a front has now opened between aperturists (Franceschini) and hyper prudent (Hope). The concert chain has already postponed some of the most anticipated autumn events, such as the dates of Sfera Ebbasta and Pinguini Tattici Nucleari. The fear, in the current climate of uncertainty, is that at this point 2022 may also be compromised. And then, given that we are at San Siro, we might as well intensify the pressure: “This appeal – the promoters write – is to urge a clear and decisive stance for the survival and relaunch of live music in our country”.

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Green pass, masks and temperature measurement

It starts with a comparison with foreign countries: “We believe that the rigorous position taken by Italy up to now is right and right, but today, as regards concerts and live performances, other countries such as Austria, Belgium, Canada, Denmark, France, England, Israel, Latvia, Lithuania, Holland, the United States, Switzerland, Hungary have already fully opened, others like Ireland, Portugal and Sweden have already set a reopening date ». From here, for a sector that in 2020 alone lost more than 463 million in public spending, leaving behind something like 60 thousand workers, the companies propose a shared protocol on safety regulations that provides for entry to concerts only with green passes, mandatory masks. and temperature control.

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The appeal for 100% of the capacities

The promoters propose themselves, together with their artists, also as an active part in support of the vaccination campaign. And in exchange they ask for the return to 100% of the capacities and the identification of a certain date for the restart “through a shared plan to be formalized by 31 October”. The appeal is shared, horizontally, by almost all the players in the supply chain: there is the trade association Assomusica, there is the universe of Live Nation, there are the promoters of Eventim Live F&P, D’Alessandro & Galli, Vertigo and Vivo Concerti, there are Trident and Bpm. Vincenzo Spera, president of Assomusica, merges Draghi and Freddie Mercury: «Whatever it takes, the show must go on». Ferdinando Salzano of Friends & Partners, underlines: «We must recover the trust of the spectators who are tired of buying tickets for concerts that we don’t know when they will be held».

The Maneskin, abroad, played normally

At this moment, explains Roberto De Luca of Live Nation Italia, “the watchword is credibility. We are exhausted by this long waiting period. We have integrated the difference between the salaries and the Covid layoffs of our employees. Now we have to decide when to leave and how. We will be able to do this in 2022 only by abolishing the distancing. We want a table with the institutions to identify the date on which to leave ». Clemente Zard of Vivo Concerto organizes the concerts of the Maneskin who, last summer, played in Belgium and Austria, «in two festivals with over 20 thousand admissions without mask and distance. After those concerts nothing catastrophic happened in terms of infections ». Maurizio Salvadori of Trident dwells on the hypothesis of «opening of 70 or 80% that circulates in the newspapers. Goodwill is appreciable, but I believe it is impractical. First of all for a logistical reason: most of the concerts are sold out. Some of us then put other dates on sale. How could the 80% reopening be applied? Shall we make a draw among the spectators? ».

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