In response to the photographer’s question about the unreasonable use of the photos of Audi advertising posters,Visual ChinaOn the evening of the 26th, a statement was issued in response, saying that on May 14th, an advertising company purchased the picture numbered VCG211323533325 uploaded by the original company at a price of 1,500 yuan from our company. The final user of the picture is a car brand, and the purpose is commercial authorization. .
Visual ChinaAccording to the statement, according to the standard settlement process of the contributor’s manuscript fee, this purchase will be reflected in the sales report of the contracted contributor the following month, which can be inquired online at that time.
In response to the question of the commercial use of the work, the statement stated that the pictures in question were repeatedly uploaded to the gallery twice, with the numbers VCG211308158487 and VCG211323533325. Since the cooperation, these two identical pictures have been authorized to be used 9 times by 8 customers. Among them, 3 customers will be authorized to use 3 times in 2022. The “sales record” on February 25, 2022 quoted in the text of the original We-Media account is a picture for the We-Media account information of a website where the picture is used.
also,Visual ChinaIt is also believed that during the verification process, the contracted contributors did not comply with the exclusive cooperation agreement and uploaded the same pictures to other picture libraries.
A few days ago, following the suspected plagiarism of the Audi Xiaoman advertisement, it was revealed that the poster was also suspected of illegal use.
On May 25, the netizen “Da Shao Paipai” posted on social media, questioning that the poster of Audi Xiaoman’s advertisement used a photographic work he sold on Visual China in an inappropriate way.
“Da Shao Paipai” said that the landscape photos in Xiaoman’s advertising posters are very similar to a pair of works he took in Fengjie Kuimen in 2020, “I made a comparison of the overlapping pictures on PS, that is, the overlapping of.”
What makes Dashao Paipai questioning is the way in which its pictures are used.
In the sales records sent to him by Visual China, it is written that the use is “new media editing information with pictures”, and according to the definition of the use of photos by the Visual China website, Audi Xiaoman advertising posters should be “commercial use”, while Not “Editorial Use”.
In addition, the sales record shows that the “selling price” of the picture is 8 yuan; while the “real publishing fee” item shows that the income of “big and small Paipai” is 2 yuan.
(Article source: Sino-Singapore Jingwei)