October 14, 2021 19:16 PM
Honda Motor of Japan said on Wednesday that it will launch a new electric car brand in China next year; and from 2030, it will only launch pure electric, hydrogen fuel cell or hybrid electric vehicles in China.
Honda is known for its fuel-efficient internal combustion engines and sold more than 1.6 million vehicles in China last year.
Honda said that the new brand will be named “e:N Series (e:N Series)” and plans to launch 10 models with its partners, Guangzhou Automobile Group and Dongfeng Group, in the next five years.
Honda’s two joint ventures, Guangqi Honda and Dongfeng Honda, plan to build a new pure electric vehicle assembly plant, which is expected to start production in 2024.
The planned new models will use a new car operating system and be developed based on the car product platform designed for electric vehicles.
Honda will set up e:N series areas in all its existing retail stores.
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