Home » Host Milano and Tuttofood, Italian food is confirmed international: agri-food exports over 50 billion

Host Milano and Tuttofood, Italian food is confirmed international: agri-food exports over 50 billion

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Visitor record for Host Milan e Tuttofood, the double and simultaneous Milanese trade fair event dedicated to food, which has just ended. According to the data of the event in which 2,700 companies from more than 50 countries participated, the Milan hub attracted 150,000 operators in the sector from 78 different countries, confirming itself as the bridgehead of a strategic project for the international promotion of Italian agro-food excellence. also thanks to Ice agency.

It is exports, in fact, that drive the growth of the sector, especially for markets such as supplies forhospitality and the away from home, strengths of Italian production, which, according to a recent research carried out by PwC, between now and 2024 they will grow at rates between 2.4% and 4.6% per year. Analysts also predict that at the end of 2021 Italian agri-food exports will exceed the threshold of 50 billion euros.

The response from international visitors is remarkable, as he explains Luca Palermo, CEO and general manager of Fiera Milano: “Among the buyers there are operators coming not only from all over Europe, but also from North and South America, Russia and the Middle East. Fairs have always represented a tool to reach new markets and today, more than ever, they are a driver of development at the service of businesses “. According to the most recent Food Industry Monitor food and food equipment will grow together by about 6% both in 2021 and in 2022. In the Food & Beverage sector, according to Export Planning, the good performance of exports in the milk and dairy products (+ 2.9%), cured meats (+ 3.2%), pasta and bakery (+ 4.1%) and sweet (+ 6%), up to + 7.1% for fresh fruit and vegetables and +10.15 for oil.

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Globally, the full potential of the sector is expected to unfold in the coming months, bringing annual growth in world trade in 2021 to rates of up to 12%. In addition, the new partnership with Italy supply chain e Coldiretti will promote the Made in Italy agri-food in the world with innovative methods, with the aim of doubling the value of exports.

The recent agreement with Informa Market instead, among the world leaders in the trade fair sector with over 450 events in its portfolio, it will bring the companies present at the exhibitions in an even more widespread way to strategic foreign areas Milan fair. Among the first appointments, the participation of Italian companies in the next editions of Fha-HoReCA, event dedicated to food and hotels organized by Informs a Singapore.

Among the leading exhibitors of Tuttofood the presence of the Venetian pasta factory stands out From the Coast, historic Treviso-based company leader in the precious bronze-drawn dry pasta today declined in many tasty variations and in fanciful colors that enhance its aromas and organoleptic and gastronomic properties. The tricolor company, which has just launched the restyling of its logo for a strategic rebranding with high-end positioning, has proposed a wide range of gluten-free solutions, both gluten free, such as wellness pasta, and tailor made, i.e. delicious and customizable products. with ad hoc stolen goods that will surely be appreciated by the most diehard fans of the Venetian company such as the Italian champions and the most valid athletes in the boot. And for those who love to try their hand at the company of tableware, cooking and furniture Tognana suggests his line Authentics Equipped with a 5-layer marbled non-stick forged recycled aluminum body, reinforced with hard mineral particles, this line guarantees high performance and resistance to scratches and abrasions.

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