Generali Italia also enters the capital of Yolo Group, the first Italian insurtech in the sector of the conception, design and implementation of platforms for the marketing of digital insurance products. In this way, the shareholding structure which includes, among others, Neva SGR and Intesa SanPaolo Vita, lead investor in the previous financing rounds, is expanded. The operation provides for an investment of 2.5 million euros on 4 August to enter with 10.8% in the capital and aims to progressively reach 18% by 2022.
An investment, that of Generali Italia, aimed at expanding the distribution model of Genertel. The operation follows, in fact, the collaboration already started a few months ago with Genertel, the Generali Italia insurance company founded in 1994 which today is among the first direct insurance companies in Italy. Furthermore, Genertel, together with Yolo, will expand its distribution model by making use of partners present in new sectors such as telcos and utilities, offering its insurance policies through a digital platform complete with on-demand and traditional products, which combines the experience and reliability of the Company to the Yolo Group technology platform.