Home Business JD.com 618’s cumulative order amount exceeds 379.3 billion yuan to protect the most beautiful world in the first year of supply chain value

JD.com 618’s cumulative order amount exceeds 379.3 billion yuan to protect the most beautiful world in the first year of supply chain value

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JD.com 618’s cumulative order amount exceeds 379.3 billion yuan to protect the most beautiful world in the first year of supply chain value

Original title: JD.com 618’s cumulative order amount exceeds 379.3 billion yuan to protect the most beautiful world in the first year of supply chain value

Starting from 8 pm on June 17, the “Asia No. 1” of Beijing Daxing JD.com, which has been in the peak for 28 hours, has an average of one truck entering and leaving the park every 17 seconds, and one truck leaves every 2 seconds during the peak period.

At this time, in Yiwu, Zhejiang Province, which is more than 1,300 kilometers away, JD.com’s “Asia No. 1”, which was put into use during JD.com’s 618, is running efficiently, with a maximum sorting and processing capacity of more than 1 million pieces per day. Today, in Zhejiang Province, which has three “Asia No. 1”, about 60% of the cooking oil and laptops used by households are sent from JD.com’s logistics warehouses every year.

The JD 618 in 2022 is even more different from the past. JD 618 has achieved a cumulative order value of over 379.3 billion yuan, 26 stores have placed orders over 1 billion yuan, the number of new products sold has increased by more than 20% year-on-year, and the turnover of more than 30 trending categories has increased by more than 10 times year-on-year. Consumers purchased more than 42 million green and low-carbon products under the “Green Plan”; JD Hourly Shopping and JD Daojia joined hands with over 150,000 offline brick-and-mortar stores, and the number of users who placed orders on JD Hourly increased by more than 4 times year-on-year, and JD.com joined 15 places The government has issued a total of more than 700 million yuan of consumer coupons. JD.com and its partners have jointly supported thousands of industries to revive the economy and restore their confidence in growth.

As Xin Lijun, CEO of JD Retail, said, this year’s JD 618 is even more significant, because we are ushering in the “first year of supply chain value”, which will be a year in which the value of the supply chain is more widely and deeply recognized, and it will also be a year for related enterprises A year in which supply chain capabilities were subjected to extreme tests, and a year in which the supply chain industry ushered in important growth opportunities.

Because of the epidemic, some consumers’ living space and circle were once smaller, which also made them think about charging their lives with “electricity”.

With the upgrading of consumption concepts and the improvement of quality of life, new home appliances and mid-to-high-end home appliances have become the first choice for users. The turnover is five times that of the same period last year. The unit price of home appliances has increased by 30% year-on-year on average, and the turnover of complete sets of home appliances is double that of the same period last year. During the JD.com 618 period, the turnover of over 1,100 home appliance brands increased by over 50% year-on-year, and the turnover of over 780 home appliance brands increased by over 100% year-on-year. During the 28-hour peak of JD 618 alone, JD Home Appliances has renovated home appliances for more than 4.5 million households.

JD PLUS users have stronger spending power, and have applied for more than 100 million super subsidies in total. The turnover of home appliance users purchased by JD PLUS accounts for over 40% of the total home appliance turnover. Self-cleaning sweeping robots, washing machines, radio frequency beauty The transaction volume of PLUS members of trend appliances such as Yiyi has exceeded 100 million. Through special subsidies and “cross-category replacement at will”, the number of home appliance trade-in orders during the 618 period increased by more than 5 times year-on-year, and the cumulative subsidy exceeded 100 million yuan, realizing the replacement of old home appliances for more than one million households.

Trendy home appliances with cool, novel, healthy, intelligent and other functional attributes can better meet the individual needs of consumers. During the 618 period of JD.com, the transaction value of game TVs increased by 5 times year-on-year; the transaction value of washing and drying sets and ultra-thin refrigerators was 3 times that of last year; the transaction value of fresh air conditioners was 10 times that of the same period last year; the transaction value of zero-cold water heaters above 16 liters increased by 450% year-on-year The turnover of built-in dishwashers increased by more than 250% year-on-year, of which more than 40% of the turnover was new products; the turnover of air fryers increased by 5 times year-on-year; the turnover of radio frequency beauty instruments increased by 200% year-on-year; sweeping and mopping integrated washing machine The transaction volume increased by 100% year-on-year; the transaction volume of the disposable wall breaker increased by 200% year-on-year.

In addition to trending home appliances, more and more diverse new consumer demands have driven the growth and explosion of more trending categories. During the 618 period of JD.com, the turnover of over 500 trending categories increased by more than 230% month-on-month, and the turnover of more than 30 categories achieved an explosive growth of more than 10 times year-on-year.

Subdivided and professional mobile phone services achieved more than expected growth as they continued to meet consumers’ upgrading needs. The sales volume of new phones purchased through trade-in methods increased by more than 3.1 times year-on-year; the sales of mobile phone broken screen insurance products increased by more than 3 times year-on-year; the hourly sales of mobile phones increased by 200% year-on-year; the sales volume of mobile phone radiators increased by 138% year-on-year. Apple’s brand turnover exceeded 10 billion, and the number of A+ members’ exclusive purchase service users increased by 5 times month-on-month; Xiaomi became the mobile phone brand sales champion of JD.

Among computer digital products, the turnover of high-end game books above 10,000 yuan and ultra-high-definition screen game books increased by 150% year-on-year; the turnover of tablet computers and RTX 30 series graphics card game desktops increased by more than 100% year-on-year. The turnover of IP stationery and home printers increased by 150% year-on-year. The turnover of domestic color-blocking keyboards, high-speed solid-state drives, and Mini LED/OLED new technology displays increased by 200%, 3.8 times, and 10 times year-on-year, respectively.

It also makes sense that the sales of equipment related to home entertainment scenes are booming. Among them, the turnover of game projection and 4K high-definition projection both increased by 10 times year-on-year, the turnover of VR glasses increased by 120% year-on-year, and the turnover of game headsets increased by 4 times year-on-year. The number of users who use trade-in to buy computer digital products increased by 360% year-on-year.

As suburban camping has become one of the popular outdoor activities, the turnover of outdoor power supplies during JD’s 618 period has increased by more than 10 times year-on-year.

Sufficient, stable, timely, and affordable supply of daily 100,000 medicines reassures consumers.

During JD 618, JD Supermarket signed the “Long-term Strategic Cooperation Agreement to Ensure Supply Chain Stability” with 111 leading companies in the fresh food and FMCG industries. We will try our best to ensure that the goods are put into the warehouse first, and ensure that JD.com has sufficient inventory.

JD.com, which carries consumers’ living needs of “chai, rice, oil, salt, eating, drinking, and playing”, is available in nine categories, including grain and oil seasoning, food and drink, fresh food, alcohol, mother and baby, home cleaning, personal care, toys, musical instruments, and pets. Make every effort to ensure the supply of high-quality products and meet the quality life experience of one-stop shopping. Among them, the turnover of pre-made dishes during JD. %.

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Under the normalization of epidemic prevention and control, the demand for household standing medicines has gradually increased. During the period of JD 618, the transaction volume of offline stores of JD Pharmacy increased by 476% year-on-year, the transaction volume of pediatric drugs in JD Pharmacy increased by 125% year-on-year, cross-border antipyretic and analgesic drugs increased by 6 times year-on-year, cross-border skin drugs, cardiovascular and cerebrovascular drugs And many other categories increased by more than 180% year-on-year.

More and more users are choosing active health management services. During the 618 period of JD.com, the order volume of JD.com’s family medicine increased by 7.1 times year-on-year. JD Health’s “Second Ask Beijing Doctor”, “Night Emergency” and “Expert Online” services launched in May this year saw the average daily order volume during JD 618 increase by 85%, 102% and 206% respectively month on month. The turnover of HPV vaccine appointment booking service increased by more than 9 times month-on-month, and the overall turnover of genetic testing services for critical illness early screening category increased by more than 50 times year-on-year. In addition, the turnover of home in vitro testing category increased by more than 15 times year-on-year, and the category of electrocardiogram monitors increased by 863% year-on-year. The turnover of health functional beverage categories increased by 12 times year-on-year, and the turnover of probiotics, lutein, infant DHA, and meal replacement milkshake categories increased by more than 3 times year-on-year.

Life is always busy, but JD 618’s high-quality products and services make consumers’ lives more meticulous and attentive.

As a brand-new fashion and lifestyle selection collection format launched by JD.com this year, JD.com’s new department store has had a 100% year-on-year increase in the transaction volume of 531 categories in the past 18 days, and a 100% year-on-year increase in the transaction volume of 9,707 brands. An increase of 83% year-on-year.

In the household category, the turnover of more than 60 household categories, such as summer comfort quilts, toilets suitable for the elderly, and lift tables, increased by more than 5 times year-on-year. Among them, smart mattresses, smart showers, smart disinfection toothbrush holders and other smart home trend categories received a lot of attention. Consumer preference increased by more than 6 times year-on-year, the transaction volume of JD.com’s home offline stores increased by 4 times year-on-year, and the transaction volume of home-labeled “first claim settlement” products increased by more than 3 times year-on-year.

The turnover of more than 100 apparel categories in JD’s new department stores, including fashionable sun protection clothing, functional children’s shoes, men’s jeans, couple’s pajamas, and gold accessories, all increased by over 100% year-on-year. In addition, dresses broke out at 8 on the evening of the 15th. The turnover of dresses in the first 4 hours increased by 169% year-on-year, and the turnover of commuter dresses, which led the new trend, increased by nearly 3 times year-on-year.

In the beauty category of JD.com’s new department store, the turnover of nearly 10 functional skin care brands increased by nearly 100% year-on-year. Within 4 hours at 8:00 p.m. on the 15th, the overall turnover of all beauty categories increased by more than 3 times year-on-year, and the turnover of many beauty categories such as lotion creams, gift boxes, and facial essences increased by 4 times or more year-on-year.

Among the sports and outdoor categories of JD.com, the three trend categories of professional running, exquisite camping and home fitness are the most popular. The turnover of exquisite camping and outdoor camping vehicles increased by 446% year-on-year, and the turnover of home fitness products increased by 232% year-on-year. Especially with the growing team of “Liu Genghong Girls”, the turnover of women’s fitness clothes has increased by more than 3 times year-on-year. In ball sports, the turnover of professional badminton rackets increased by 114% year-on-year.

From June 15th to 18th, the turnover of luxury shoes, boots and belts increased by more than 200% year-on-year. More than 300 official flagship brands of JD.com’s new department store luxury products participated in the JD.

During the 618 of JD.com, the turnover of over 50 brands including Breitling, CIGA design, Zeiss, etc. of JD’s new department store watches and glasses exceeded 100% year-on-year.

The most beautiful color of fireworks in the world is more beautiful than the sound of reading. During the period of JD 618, JD Books grew significantly, and the turnover of book categories such as postgraduate entrance examination books, popular Chinese studies books, animation/picture books, and basic medicine all increased by more than 100% year-on-year.

Online shopping in Shanghai has become fun. During the 618 period of JD.com, the transaction value of JD.com’s purchasing agency projects increased by 3 times year-on-year; the transaction volume of JD’s duty-free business increased by 228% year-on-year; the transaction volume of over 50 international beauty brands increased by 100% year-on-year, and the overall transaction volume of imported food was the same as last year’s. 150%; the huge enthusiasm for overseas shopping has also driven the number of JD.com International Pavilion stores to increase by 4 times year-on-year.

“Online purchase, offline enjoyment” has driven the revitalization of the offline brick-and-mortar retail service industry.

During the 618 period of JD.com, JD.com launched 12 new stores in 12 cities across the country, bringing the total number of JD.com city flagship stores to 52. JD Mall in Xi’an, JD Super Experience Stores in Hefei and Chongqing, and JD’s city flagship stores nationwide have attracted many consumers through offline activities such as band performances, retro carnival parties, trendy games, and campus graduation seasons. . Among them, the traffic to the store in Xi’an Jingdong MALL, the Jingdong Electric Super Experience Store Hefei Store and the Chongqing Store increased by 120% month-on-month, and the transaction volume increased by 180% month-on-month. The traffic to the JD computer digital store increased by 170% year-on-year.

During JD 618, JD Hourly Shopping and JD Daojia joined over 150,000 offline brick-and-mortar stores across the country to bring instant retail services of “all categories within hours” to consumers in more than 1,700 counties, districts and cities across the country faster, more convenient and fastest. Consumer experience in minutes. The sales of JD Hourly Shopping and JD Daojia increased by 77% year-on-year. On the 18th, the single-day transaction volume exceeded 600 million yuan, setting a single-day peak record. The number of users who placed orders through Jingdong Hourly Shopping increased by more than 4 times year-on-year, and the average delivery time for an order was shortened by 4 minutes.

On JD Hourly Go and JD Daojia, the sales of home appliances increased by more than 10 times year-on-year, and the sales of fragrance makeup, sports outdoor, men’s clothing and other categories all increased by more than 3 times year-on-year. Through upgraded services such as “rework if you are not satisfied” and “compensation if you are not on time”, the order volume of JD.com’s self-operated housekeeping services increased by 208% year-on-year, and the turnover of laundry and shoe washing services increased by 288% year-on-year.

At the end of the supply chain, JD.com has over 27,000 partner brands and over 30,000 partner stores in its omni-channel business, a 5-fold increase year-on-year, and Mengniu, Yili, Arowana and other brands’ omni-channel business turnover has increased 5-fold year-on-year. , China Resources, Yonghui and other merchants’ omni-channel business turnover increased by more than 6 times year-on-year, and the turnover of No. 1 member store increased by 5 times year-on-year.

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During the period of JD. The turnover of Shell Cotai Motor Oil’s Beijing Auto Club stores increased by 8 times year-on-year, the category of high-performance tires for luxury models increased by 6.8 times, and the category of self-operated car charging equipment increased by 3 times. In addition, the turnover of JD.com’s commercial vehicles increased by more than 20 times year-on-year, the turnover of commercial tires increased by more than 140% year-on-year, the new energy charging installation and maintenance services increased by more than 3 times month-on-month, and the turnover of car products extended warranty and replacement services increased year-on-year. 191%.

In midsummer, short-distance travel consumption is still hot. Paradise, camping hotels, and air ticket blind boxes have become the three most popular categories of JD travel during this year’s JD 618. After the reopening of Shanghai Haichang Ocean Park, the turnover increased by 10 times year-on-year, the sales of tent hotel orders in the mountains increased by 180% year-on-year, and the pre-sale turnover of air ticket pre-sale products increased by 160% year-on-year.

Responsible Supply Chain” Supports Strong Consumer Boom

During this year’s JD.com 618, two “Asia No. 1” intelligent logistics parks in Yiwu and Wenzhou, Zhejiang were officially put into use. In addition to the “Asia No. 1” in Hangzhou, which has been put into use, three “Asia No. 1” and a number of central warehouses, satellite warehouses and sorting centers set up in 11 cities, they form an integrated and multi-faceted logistics warehouse and distribution network. Zhejiang Province The proportion of JD.com’s self-operated orders delivered on the same day or the next day will also reach about 95%.

At the same time, the JD.com Smart Logistics Park and Industrial Park projects located in Zhangjiagang, Suzhou, Taihu Lake, Gu’an, Langfang, and Majuqiao, Beijing officially started construction, and the projects located in Guangyang, Langfang, Xiaohe, Taiyuan, and Jiaozhou, Qingdao have been completed and accepted.

These are just the changes of JD.com’s “web weaving plan” in one month. Since its launch in 2007, JD.com’s “Weaving Web Plan” has begun to take shape. With 43 “Asia No. 1” large-scale intelligent logistics parks and about 1,400 warehouses operating nationwide as the core, a highly coordinated multi-level logistics foundation has been built. Facilities and warehouse distribution network are equipped with highly intelligent hardware and software systems. With solid supply chain infrastructure and digital intelligence technology, JD Logistics has achieved same-day or next-day delivery in 94% of districts and counties and 84% of towns across the country.

During the 618 of JD.com this year, JD.com for the first time announced the preliminary results of the global “web weaving plan”. The area of ​​self-operated overseas warehouses has increased by 100% year-on-year, and the international supply chain network has reached nearly 230 countries and regions. With the official opening of the first automated warehouse in the United States, “Los Angeles No. 2”, the total area of ​​JD’s self-operated overseas warehouses in the United States will reach nearly 1 million square feet.

“Responsible supply chain” is not only the first choice to improve consumer experience, but also synonymous with trust at critical moments.

JD Cloud, as the solid technical cornerstone of JD 618, guarantees consumers a “silky” experience across the entire chain. 10 minutes before 8:00 pm on June 17, JD Cloud’s peak user access per second increased by 154.5% year-on-year. Facing more complex 618 scenarios, JD Cloud leveraged the industry’s first hybrid multi-cloud operating system cloud ship to support more than 3 million containers The supply chain responds quickly to changes in demand; the Yunhai unified storage platform was first applied in JD. The number of consulting services exceeded 610 million, bringing efficiency, experience and revenue growth to more than 174,000 JD.com merchants.

During the 618 period of JD.com, many users discovered the convenient payment function of the small treasury. They usually store their money in the small treasury and use it to pay directly when they consume. They truly experience the “Jingdong Save Money Jingdong Flower”, a coin purse function that allows both income and consumption. . As of 24:00 on June 18, the average daily new users of the small treasury increased by 80% year-on-year, the number of retained users increased by 75% year-on-year, and the consumption of the small treasury on JD.com increased by 208% year-on-year.

During the 618 period of JD.com, JD.com provided users with “full-link services” with 185 basic service guarantees, including price guarantee services for more than 90% of orders. JD.com has provided consumers with 30-day price insurance for 9 consecutive years, and more than 5,000 categories such as tablets, sports suits, diapers, perfumes, and casual snacks have also been upgraded to support 30-day price insurance.

JD.com has also provided third-party merchants with services such as “free door-to-door return”, “free door-to-door replacement”, “flash refund”, “extremely fast review” and other service products, which greatly improves the after-sales processing time of merchants, and helps merchants to handle after-sales processing as a whole. Time saved on average 21 hours per order. Among them, the “free door-to-door replacement” service shortens the replacement time for consumers by 50% on average, and can replace new products for consumers free of charge in the fastest 3 hours.

To help enterprises and businesses reduce costs and increase efficiency, JD.com has always been a partner for their stable development.

Entering June, Shanghai’s supply chain has gradually recovered, and industrial products and agricultural processing products have accelerated through JD.com. During the entire JD.com 618 period, the transaction volume increased by 117% compared with the same period last month. Among them, computer office increased by 252%, motorcycle/electric vehicle increased by 196%, mobile communication increased by 109%, digital increased by 433%, clocks and glasses increased by 159%, and jewelry increased by 604%.

During the 618 period this year, JD Logistics’ “Trinity” supply chain technology was fully upgraded, with an average prediction accuracy rate of over 95% across the entire chain, providing predictions for the entire chain workload of warehousing, collection, sorting, distribution, transportation, etc., to help business Perform refined management. Faced with the impact of uncertain factors such as the epidemic, JD Logistics assisted Volvo Cars, Longrich and other merchants to solve supply chain blockages and problems, and ensured a stable and orderly supply chain performance system.

JD Logistics also provides supply chain services for more than 1,000 agricultural specialty production areas and industrial belts across the country, promoting efficient connection between production and sales, and the business volume of agricultural specialty projects in production areas increased by 184% year-on-year. During Jingdong 618, the turnover of Qianjiang lobster increased by 273% year-on-year, Ningde large yellow croaker increased by 228%, Wuchang rice increased by 175%, Yunnan small coffee increased by 140%, and Gutian edible mushroom increased by 136%.

JD’s supply chain financial technology platform cooperates with financial institutions to provide small and medium-sized enterprises with a variety of financial services including credit loans, factoring financing, procurement financing, movable property financing, bill financing, etc. Measures such as fee reductions and exemptions reduce corporate financing costs. During the 618 period, Jingdong Supply Chain Fintech provided a cumulative increase of over 12 billion yuan for millions of small and medium-sized enterprises in the upstream and downstream of the industrial chain, and the amount of interest reduction and exemption exceeded 200 million yuan.

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Through supply chain optimization and deep learning technology, JD’s retail intelligent supply chain platform has achieved accurate prediction, intelligent decision-making and efficient collaboration of tens of millions of self-operated SKUs in uncertain supply and demand scenarios. JD.com’s intelligent supply chain system provided more than 620,000 pieces of intelligent decision-making information such as intelligent replenishment, intelligent allocation, and intelligent contract performance every day during JD.com’s 618, and achieved intelligent supply chain collaboration with 81% of its self-operated suppliers.

JD.com’s C2M model continues to help manufacturers reduce the cost of new product development and improve the success rate of new products. JD.com has reached C2M cooperation with more than 2,000 brands, saving them 75% of the time for product demand research, and the new product launch cycle is shortened by 67%. Among them, JD.com has joined hands with over 150 brands to bring more than 1,800 C2M products to consumers.

Through the “CEO” plan of the industrial belt, JD.com’s own brand brings more good things from the source to consumers, and also helps to upgrade the digital intelligence of industrial clusters. During this year’s JD.com 618, the total turnover of JD.com’s manufacturing increased by more than 80% compared with last year’s JD.com 618; Huixun’s transaction volume exceeded 10 million, an increase of 240% year-on-year.

During JD 618, JD Industrial provided services for companies in more than 70 sub-sectors in the fields of manufacturing, energy, engineering and construction. Among them, the purchase amount of manufacturing enterprises increased significantly, the purchase amount of the machinery manufacturing industry increased by 394% year-on-year, and the purchase amount of the automobile manufacturing industry increased by 187% year-on-year. In addition, the procurement volume of aviation companies increased by 481% year-on-year, and the procurement volume of energy industry companies increased by 143% year-on-year.

According to JD.com’s business data, during JD.com’s 618 period, the company’s purchase demand for office consumables, business production materials, and epidemic prevention and disinfection materials increased significantly. Among them, the purchase of commercial electrical appliances increased by 462% year-on-year, and the epidemic prevention materials increased by 336%. In addition, corporate customers’ demand for service products has increased significantly. The purchase of office equipment and maintenance services has increased by 113% year-on-year, office software services has increased by 330% year-on-year, and the purchase of cleaning and disinfection services has increased by more than 7 times year-on-year. Since June, the procurement demand of coal industry, agriculture and animal husbandry has grown rapidly, and the purchase amount has increased by more than 4 times year-on-year.

JD.com’s international supply chain network is also helping more overseas brands, cross-border sellers, and overseas local merchants to achieve efficient operation and high-quality development, and deploy 48 hours to buy and sell globally. In Europe, JD.com’s “super warehouse store” ochama brought JD.com 618 to the Netherlands to create a “full-load base price” for local consumers. The transaction amount increased by more than 4 times compared with May; in Southeast Asia, JD.com 618 opened for two hours, and JD.com Indonesia The turnover increased by 282% year-on-year. Mobile phones, small household appliances, and maternal and child products became the fastest-growing categories on JD.com Thailand. In addition, Indonesian sellers contributed to the first order after the launch of JD.com’s cross-border B2B transaction and service platform “JD.com Global Trade”. In the global sales of JD.com for overseas Chinese, the turnover of JD.com’s 618 Peak Night within the first hour increased by 95% year-on-year.

“Responsible supply chain” has become a powerful tool for economic development and people’s livelihood.

During the entire JD.com 618 period, JD.com united 15 local governments to issue consumer coupons with a total scale of over 700 million yuan. The same-city consumption coupons issued in Changsha, Yantai, Yibin, Zhongshan, Taiyuan, Zhengzhou and other places have driven more than 5,000 offline merchants to participate. With the help of JD.com’s smart city consumption promotion platform, more than ten cities including Beijing, Shenzhen, Taiyuan, Zhengzhou, Chengdu, Dongguan, Zhongshan, and Xiong’an New District have leveraged their urban consumption leverage by nearly 10 times on average through consumer coupons (including digital RMB consumer coupons). .

Since JD.com launched the “Qingliu Plan” in 2017, it has driven more than 300,000 upstream and downstream enterprises and hundreds of millions of consumers to participate in the industry chain in the past five years. By working with partners to promote primary packaging, the industry has driven the industry to reduce 10 billion pieces of disposable packaging; more than 200 million recycled packaging boxes have been put into normal use; through slimming tape and prohibiting layer-by-layer winding, the cumulatively reduced tape can be wound around The earth is about 7 circles.

During the 618 period of JD.com this year, JD.com reduced carbon emissions by 220,000 tons through green packaging, green warehousing, green transportation and distribution, and smart equipment. The 12 “Asia No. 1” installed with distributed photovoltaic power generation systems across the country used 4.38 million kWh of green power, equivalent to the electricity consumption of more than 20,000 ordinary households for a month. The first “zero-carbon” logistics park in China built at the beginning of the year, Jingdong-An “Asia No. 1”, can provide nearly 50% of the daily green power for the park with its rooftop photovoltaic equipment.

This year’s JD.com 618, JD.com launched the “Green Plan” with many brands and merchants. Consumers can buy nearly one million kinds of energy-saving home appliances and green food with the “green” label. There are more than 42 million green and low-carbon products under the “Green Plan”. was bought. On the computer digital open platform, the turnover of more than 10,000 “green” label products increased by 3 times year-on-year.

All the way to spring, all the way to thorns.

A SARS epidemic in 2003 opened the way for the retail industry to e-commerce; the sudden new crown epidemic in 2020 made many entities feel the urgent need for digital-real integration; the repeated epidemic in 2022, the value of the supply chain has been gained More cognition from consumers, industry and society.

According to Zhang Junkuo, former deputy director of the Development Research Center of the State Council, promoting and stabilizing consumer demand has not only become the ardent expectation of consumers and industrial and commercial enterprises, but has also become the focus and urgent task of the current government to stabilize growth and ensure people’s livelihood. Against this background, as a representative and influential annual consumption promotion activity, in 2022, JD.

And Yu Miaojie, Secretary of the Party Committee and Deputy Dean of the National Development Research Institute of Peking University, believes that “JD 618 is to some extent the concrete feedback of micro-enterprises on the national digital economy policy. JD.com’s creation of a ‘responsible supply chain’ is an enterprise’s response to traditional The specific implementation of the digital transformation and upgrading of the supply chain is also a manifestation of the corporate social responsibility, so that digitalization is not only a national policy positioning, but also the support of micro-enterprises.”Return to Sohu, see more

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