On demand policies are growing, but in Europe Italy is lagging behind

Snapshots, micro and timed. These are three characteristics of on-demand insurance policies, a very innovative and fast growing sector where Italy, however, is still proceeding with the handbrake on. According to the Italian insurtech association (Iia), a sector association that promotes digital innovation, and the Yolo group, in the last six months 400,000 consumers have chosen a product of this type in our country, with an expectation at the end of the year of 750,000