Home » Reports say that Facebook is planning to change its company name to reshape its image-VR / AR / 3D / IMAX

Reports say that Facebook is planning to change its company name to reshape its image-VR / AR / 3D / IMAX

by admin

According to the foreign media The Verge, according to a source familiar with the matter,Facebook is planning to change its company name next week to reflect its focus on establishing a “meta universe.”Facebook CEO Mark Zuckerberg plans to talk about this upcoming name change at the Connect Developers Conference on October 28, but it may also be announced earlier, with the purpose of showing the ambitions of the tech giant.

access:

Microsoft Surface Pro 8/Go 3 National Bank Edition opens pre-sale at least 2988 to start

Rebranding may position the blue Facebook app as one of the many products of the parent company, which is responsible for overseeing groups such as Instagram, WhatsApp, and Oculus. A Facebook spokesperson declined to comment.

Facebook already has more than 10,000 employees building consumer hardware such as AR glasses, Zuckerberg believes that these hardware will eventually be as ubiquitous as smartphones. In July, he told The Verge that in the next few years, “we will effectively transition from what people think we are primarily a social media company to becoming a meta-universe company.”

Rebranding also helps to further distinguish Zuckerberg’s future work from the strict scrutiny that Facebook is currently receiving due to the way its social platform operates. Facebook whistleblower Frances Haugen recently leaked a large number of internal documents to the Wall Street Journal and testified before Congress. Antitrust regulators in the United States and elsewhere are trying to spin off the company, and public trust in the way Facebook operates is declining.

See also  Or sell about 150,000 new Song Pro DM-i official map released-IT and traffic

Facebook is not the first well-known technology company to change its company name as its ambitions expand. In 2015, Google undertook a full reorganization under a holding company called Alphabet, partly to show that it is no longer just a search engine, but a large conglomerate with companies that manufacture self-driving cars and health technologies. Snapchat changed its name to Snap Inc. in 2016, and in the same year it started calling itself a “camera company” and launched its first Spectacles camera glasses for the first time.

Facebook’s new company name is a tight secret within it, not well known, even among all its senior leaders. One possible name may be related to Horizon, which is the name of the unreleased VR version of Facebook-meets-Roblox that the company has been developing for the past few years. Soon after Facebook demonstrated a collaborative version of the workplace called Horizon Workrooms, the name of the app was recently adjusted to Horizon Worlds.

In addition to Zuckerberg’s comments, Facebook has been steadily laying the foundation for paying more attention to next-generation technologies. Last summer, it established a dedicated “meta universe” team. Recently, the company announced that Andrew Bosworth, the head of AR and VR, will be promoted to chief technology officer. And just a few days ago, Facebook announced plans to hire another 10,000 employees in Europe to work on metadata.

Zuckerberg told The Verge’s Casey Newton this summer: “The metaverse will be a big focus, and I think it will be an important part of the next chapter in the way the Internet develops after the mobile Internet. I think it will also This is the next important chapter for our company, and we truly redouble our efforts in this field.”

See also  Michael Bay: Spielberg persuaded me to stop filming "Transformers 3" but I didn't listen - People - cnBeta.COM

To complicate matters, although Facebook has been vigorously promoting the concept of the meta universe in recent weeks, it is still not a widely understood concept. The term was originally coined by science fiction novelist Neil Stephenson to describe the virtual world that people escape from a utopian real world.

.

You may also like

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More

Privacy & Cookies Policy