Home » Shanghai accelerates “Metaverse” layout and industrial empowerment becomes an important label_Application_Digital_Economic and Information Technology Commission

Shanghai accelerates “Metaverse” layout and industrial empowerment becomes an important label_Application_Digital_Economic and Information Technology Commission

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Original title: Shanghai accelerates “Metaverse” layout and industrial empowerment becomes an important label

Following the inclusion of “Metaverse” in the “14th Five-Year Plan” industrial plan at the end of last year, Shanghai has once again made efforts to “Metaverse”.

Recently, Shanghai has introduced a multi-field action plan for cultivating a new track for the “Metaverse”. Among them, in the field of “Metaverse”, according to Wu Jincheng, director of the Shanghai Municipal Commission of Economy and Information Technology, at the press conference, Shanghai will strive to build 10 international companies. Competitive leading enterprises and 100 “specialized, refined and new” enterprises have launched 50+ demonstration scenarios and 100+ benchmarking products and services, and the industry scale will reach 350 billion yuan by 2025.

In the eyes of industry insiders, Shanghai already has the foundation and advantages in developing the Metaverse industry. On July 10, Hong Yong, an associate researcher at the E-Commerce Institute of the Ministry of Commerce, told a reporter from Securities Times e Company that, first of all, Shanghai has a huge number of potential users of the Metaverse. Shanghai has a population of more than 20 million, and the income level of residents is relatively high; secondly, Shanghai has a strong industrial chain advantage. Shanghai and the Yangtze River Delta region where it is located have strong manufacturing capabilities, and can realize the manufacturing and upgrading of Metaverse VR/AR equipment. Third, Shanghai’s information infrastructure is relatively complete. 5G base stations, data centers, etc. are at the leading level in the country. Fourth, Shanghai is an international financial center. Help to better provide financial support for the Metaverse industry. Fifth, Shanghai has strong scientific and technological innovation capabilities and abundant talent reserves. There are a number of high-quality institutions of higher learning and national laboratories in Shanghai.

Yu Jianing, executive director of the Metaverse Industry Committee of China Mobile Communications Federation, believes that Shanghai’s strong industrial base provides infinite possibilities for the “Metaverse + Industrial Internet” application scenario. The “Metaverse” new track action plan released in Shanghai this time particularly emphasizes the need to focus on aviation, automotive, nuclear power, biomedicine and other fields, and cultivate a number of municipal-level “Metaverse + Industrial Internet” pilot demonstration scenarios. Support enterprises to build intelligent manufacturing twin platforms based on technologies such as multi-dimensional perception and real-time reverse modeling.

Empowerment becomes an important label of the Metaverse

This is not the first time Shanghai has issued policies related to the “Metaverse”. On December 30, 2021, the Shanghai Municipal Commission of Economy and Information Technology issued the “14th Five-Year Plan for the Development of Shanghai Electronic Information Industry”, which mentioned that it is necessary to focus on cutting-edge fields, forward-looking layout of key technology research and development, and consolidate the development of common basic technologies. Capabilities, including: third-generation semiconductors, 6G communications, quantum computing, metaverse, new-generation information technology integration applications, new-generation security technologies and other fields. Among them, for the Metaverse, the plan proposes to strengthen the forward-looking research and development of the underlying core technology basic capabilities of the Metaverse, promote the development of new terminals that deepen perception and interaction, and the construction of systematic virtual content, and explore industry applications. This is also the first time that Metaverse has been written into the local “14th Five-Year Plan” industrial plan.

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“The Metaverse is an important platform for the interaction between the virtual world and the real society in the future. It is a new manifestation of the digital economy with huge potential. It will adhere to the combination of virtual and real, and be guided by the value of virtual and real, and give full play to Shanghai’s 5G, data elements, application scenarios, online The advantages of the new economy and other aspects will promote the Metaverse to better empower the economy, life, and digital transformation of governance.” Wu Jincheng said at a press conference of the Shanghai Municipal Government on July 8.

Looking back at this Metaverse action plan in detail, the main goals include: the scale of “Metaverse” related industries will reach 350 billion yuan, drive the scale of Shanghai’s software and information service industry to exceed 1,500 billion yuan, and the scale of electronic information manufacturing to exceed 5,500 yuan. billion, etc.

At the task level, Shanghai will focus on the implementation of “Four Actions + Eight Projects”. Four actions, such as the industrial highland construction action, focus on improving the supply capacity of the industry in holographic display, future network, VR/AR/MR terminal, 3D image engine, etc. Scenes such as entertainment and office are created; there are also digital format upgrades and innovative ecological cultivation actions. In terms of eight projects, such as the key technology breakthrough project, organize the company to unveil the list; the digital IP market cultivation project, pilot the Shanghai Digital Asset Exchange to open a digital asset trading section to promote the standardized development of the digital creative industry; the industrial innovation carrier cultivation project to lay out a number of characteristics Industrial parks; there are also projects such as all-round improvement of digital people, digital twin space, and digital space risk management.

In this plan, “empowerment” is becoming one of the important labels in the relationship between the Metaverse and various industries. Yu Jianing explained to a reporter from Securities Times · e Company that Metaverse, as the third-generation Internet, has four technical pillars, that is, four technical categories, namely: construction, mapping, access and application. Each pillar corresponds to a series of technologies, and also represents an important industrial chain involved in a mature Metaverse business system. The development of Metaverse can effectively drive the development of upstream and downstream enterprises in the relevant industrial chain, effectively empower the overall upgrading of the real economy, and enable all walks of life to find new development space for the “second curve”.

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Key application scenarios in industry

Yu Jianing also pointed out that the key application scenarios of the Metaverse are industrial applications. In the Metaverse, people all over the world can communicate and collaborate efficiently, fully networked smart devices will be effectively linked, and industry chain collaboration will become more transparent and efficient. . In 2020, Shanghai implemented the “Working Shanghai” action to accelerate the cultivation of new entities, and took the lead in exploring industrial transformation featuring “knowledge-based, quality-based, digital twin” in the country. Among them, the cultivation of new entities has accelerated, 39 comprehensive solution providers covering network, platform, security, etc. have been cultivated, and 15 influential industrial Internet platforms have been created. The core industry scale of industrial Internet has reached 100 billion yuan. This Shanghai Future offers infinite possibilities in the “Metaverse + Industrial Internet” application scenario.

Yuan Shuai, Executive Dean of Zhongguancun Internet of Things Digital Rural Revitalization Training Institute, said that Metaverse needs a lot of software and technology collaboration, including but not limited to: 5G, 6G, cloud computing, blockchain nodes, edge computing Nodes, DPUs, etc. On the user side, routers, sensors, chips, VR headsets, monitors and other necessary hardware are required. Based on these carriers, the Metaverse can derive corresponding applications, and develop potential content carriers based on various applications of the Metaverse. The mutual cooperation between the technology side, the content side, and the carrier side is the key to presenting the Metaverse.

At the application level, Yuan Shuai is relatively optimistic about the application of Metaverse in cultural tourism, exhibition and community scenarios. He also pointed out that the metaverse will profoundly change the organization and operation of the existing society by integrating virtual and real. Instead of replacing real life with virtual life, it will form a new two-dimensional way of life with virtual and real, thus giving birth to a new type of social relationship integrating online and offline. , giving new vitality to the real economy from the virtual dimension.

“The Metaverse is an imagination that contains countless future opportunities. If the Metaverse era really comes one day, it will inevitably subvert many existing Internet service companies in the process, and create a new type of new generation that adapts to the needs of the times. Enterprises, changing the pattern of the Internet industry, the development of any industry is moving forward in the process of elimination, competition and iteration.” Yuan Shuai said.

Industry: Carefully identify the “true and false metaverse”

While promoting the development and growth of the industry, Shanghai also proposed in its action plan that it will strictly guard against excessive financial speculation and malicious speculation in the Metaverse field to ensure the healthy and orderly development of the industry.

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A reporter from Securities Times e Company noticed that in February this year, the China Banking and Insurance Regulatory Commission also issued the “Risk Alert on Preventing Illegal Fund Raising in the Name of “Metaverse”, pointing out that there are already hot spots for lawbreakers to use “Metaverse Investment Projects” “Metaverse Chain Tour” and other programs absorb funds, and are suspected of illegal fundraising, fraud and other illegal and criminal activities. At the same time, the Metaverse Industry Committee also released the “Metaverse Industry Self-discipline Convention”, which is the right time to guide the industry to view the Metaverse in an objective and rational manner.

These risk prevention measures are deemed necessary by industry insiders. Hong Yong believes that the current is the primary stage of the development of the Metaverse. People’s understanding of the metaverse is not yet in-depth, and the policy supervision for the metaverse field is not perfect, so it is prone to excessive financial speculation and malicious speculation in the metaverse field. In the future, we should conduct serious research, increase publicity, and formulate a series of policies and measures for the Metaverse to prevent illegal activities such as Metaverse real estate speculation and Metaverse virtual currency.

Yu Jianing pointed out that the rising stage of emerging industries often results in bubbles and various chaos due to overly optimistic expectations and overheated investment. At present, some companies have carried out unrealistic hype in the name of the Metaverse, and the so-called “innovation” carried out is actually divorced from the needs of the real economy, cannot be implemented, and has no value support, resulting in serious bubbles; others are illegal. Molecules fabricated fake Metaverse investment projects, launched fake Metaverse investment projects under the guise of blockchain games, virtual reality, artificial intelligence, etc., and even issued virtual coins to make illegal profits, and artificially raised asset prices through market manipulation. High-level selling “cut leeks” and so on.

“Therefore, the public needs to work hard to understand the essence of the Metaverse, keep their eyes open, carefully distinguish between the ‘true and false Metaverse’, strictly abide by the requirements of laws and regulations and policy guidelines, and refuse to participate in all illegal financial activities. In particular, be wary of those who use the Metaverse banner. Don’t be blinded by high-yield gimmicks and fall into the trap of pyramid schemes.” Yu Jianing reminded.Return to Sohu, see more

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Disclaimer: The opinions of this article only represent the author himself, Sohu is an information publishing platform, and Sohu only provides information storage space services.

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