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The ABC of Abruzzo and the blockchain of local SMEs

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The business system of Abruzzo is confirmed in full technological transition and, on this path, Confindustria and the Chieti-breaking latest news Chamber of Commerce rely on blockchain technology for a project dedicated to medium and small businesses in the two provinces. After a year of gestation, the acronym ABC, Abruzzo BlockChain, now sees the light clearly describes one of the objectives of the platform: “Breaking down the cultural barrier that keeps our SMEs out of digital change – explains the president of industrialists, Silvano Pagliuca (in photo) -, accompanying them on a progressive path of growth ». And not only. Because the danger that Abruzzo remains out of the Recovery Plan projects, without the high-speed railway from Rome to breaking latest news and with the port of breaking latest news unable to respond to the needs of the regional production system, “is equivalent to a sentence from which it will be impossible to recover », underlines the chamber president Gennaro Strever.

In the absence of definitive projects on material infrastructures, those that pass along the digital highways continue. Thus ABC (at: https://www.abruzzobc.it/) becomes the technological answer to reduce counterfeiting, defending the made in Italy (it is no coincidence that the colors chosen are those of the Italian tricolor, ed.), For open up to the digital market, accelerating internationalization processes, to track products, giving new impetus to marketing strategies based on value and no longer on price strategy. Goals that are achieved through a shared platform, which records transactions and keeps track of assets in an unchangeable manner, consolidating relationships of trust with consumers.

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In the reserved area, with password access, the platform makes confidential company dashboards available where every entrepreneurial reality has the possibility to configure the traceability of the history of their products. The notarized path on the blockchain is shared with consumers and with all the players in the supply chain: each production lot managed contains the information collected during the production process of an asset, in order to guarantee transparency, trust and traceability. The access of the final consumer to this information takes place through the reading of QR-Codes positioned on the finished product or through a web link shared by the company in its marketing and sales activities.

Currently open to the fashion and food & wine sectors of the two provinces, with three companies already present that have allowed the initial development and experimentation phase: Sartoria Belisario, renowned brand of artisan shirts, Cantina Marramiero, one of the best Italian producers of Montepulciano d’Abruzzo, and Spiedì, leader in the processing and marketing of sheep meat. «Another ten companies will enter by the summer – anticipates Pagliuca -, but Abruzzo BlockChain is an inclusive platform, ready to open up to other sectors and without provincial borders. We want to push on the traceability of Abruzzo’s production chains and keep the bar of digital transformation high ». The ABC project is evolving and will follow companies, providing all the evolutionary tools to support quality productions through blockchain technology, including the possibility of accepting payments from end users even in cryptocurrencies.

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