Recently, the “Tianfu Youth League” combination of “Official Announcement” debuted only 5 days ago has caused controversy. It is reported that the average age of the members of the Youth League is 8 years old, among which the youngest member is only 7 years old, and the oldest member is only 11 years old. In response to the accusation of idols’ younger age, the agency responded that “we are the same group of children who love to sing and dance to do a meaningful thing”. The latest development of the matter is that many departments in Chengdu have expressed their “high attention and are under verification”.
With heavy stage makeup and mature dance steps, it is hard to imagine that this is the “daily life” that a group of innocent children should have. It is necessary to remind some brokerage companies: the children’s interest in singing and dancing should not be used in this way, and the good childhood should not be polluted by the stench of capital! The name is “do a meaningful thing”, but it is not difficult for a discerning person to see the true intention behind it. “No cooking circle culture, no capital operation”, seemingly righteous, a statement on a piece of paper, carefully comprehending the taste of “there is no silver three hundred taels”, and directly attacking the driving force behind the younger idols-“flow is supreme.” “creed.
“Heavy money to create debut singles and MVs” “Hold a national media conference in Chengdu”… Isn’t the attractive publicity of the member’s trial posters a good way to attract traffic? The star-making mechanism of idol development programs has long been known, and the flow economy has also become the “get rich experience” of the idol industry. Capital has a profit-seeking nature, but not exceeding the rules is the necessary bottom line that it should follow. Therefore, when capital extends its hand in chasing traffic to “children between the ages of 6 and 12”, this “flow-only approach” should face moral scrutiny and criticism of public opinion. It should be noted that children are not a tool for making money, and capital cannot operate their own beautiful childhood.
On the other hand, the brokerage company behind the Youth League, whose main business is to practice childbirth, celebrity agency, variety show production, etc., is very commercial. It is understandable that profit is the place where an enterprise settles down. The public’s anger lies in the fact that the agency used gorgeous excuses to conceal the fact that it was hyping a low-age idol, and packaged itself as a “feeling explorer of children’s education”, claiming that it “has the mission of enabling children to develop in an all-round way” and set “Chinese teenagers” “Asian role model” is a lofty goal. How can it not be boring? The profit-seeking behavior of aiming at children lacks moral legitimacy, and taking a fig leaf eagerly to get rid of the relationship is even more ethical. Besides, the task of creating a “Chinese Youth” is arduous and arduous, and the matter is huge. Can an entertainment company really be trusted by this? Viewed in this way, the brokerage company’s taste is not only ugly, but also low-level.
Children are the hope of the family and the future of the country. The whole society has the responsibility to create various conveniences for their healthy growth, including providing a good entertainment ecology. The rice circle cannot “circle” everything, and any acts of sabotaging such social consensus should be resisted. In other words, we cannot let the young idol industry be arrogant! In May of this year, the Beijing Municipal Bureau of Radio and Television issued a document stating that “minors are not allowed to participate in idol development programs”; in August, the State Administration of Radio, Film and Television launched a month-long special investigation and rectification of online variety shows, requiring strict control of idol development programs. The program…The heavy blows and pressures of the regulatory authorities are close by, and it is time for some brokerage companies to self-examine and let go of those innocent children.
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