Source Title: The Film “Nine Sisters” Seminar Held Expert: Rural Revitalization in the Form of Light Comedy
With the theme of rural revitalization, the key gift film “Nine Sisters” showing the image of party members in the new era, an expert observation seminar was held in Beijing a few days ago.
Director Wei Qing, screenwriter Min Yan, producer Wang Hongxu and many other experts and scholars in the industry, academia, and critics conducted in-depth exchanges on the film’s light comedy genre expansion, party member image shaping, e-commerce and new rural construction.
“Nine Sisters” is adapted from Min Yan’s novel “Nine Sisters Village”. It tells the story of Jin Jiumei, a rural grassroots party member and cadre, who leads villagers to explore e-commerce to help farmers and devote themselves to rural revitalization. According to director Wei Qing, the original intention of the film was to present the party’s centuries, present the relationship between party members and the masses, and show the new style of the new countryside.
Rao Shuguang, president of the Chinese Film Critics Society, pointed out at the seminar that “Nine Sisters” went deep into life and into the new countryside, from which we can see the unique observation of the main creator of rural life, and completed the differential expression of small and medium cost movies and rural revitalization themes. explore. At the same time, the film also adds a factor of suspense. Through the brief life exchange of a pair of twin sisters with different life experiences, it brings more cinematic conflict and sense of hierarchy. The light comedy style also enhances the viewability of the film.
Zhao Weifang, acting director of the Film and Television Institute of the Chinese Academy of Arts and vice president of the Chinese Film Critics Society, believes that “Nine Sisters” has achieved two “upgrades”: first, the upgrade from poverty alleviation to rural revitalization in the new era through digital economy , Media integration, etc., to show the changes in the new countryside; followed by the upgrade of the main theme film light comedy style, eulogy comedy has been absent from the big screen for a long time, and “Nine Sisters” has realized the dislocation of traditional comedy through the design of twin sisters swapping lives. Return.
Suo Yabin, a professor at Communication University of China, said that as a small and medium cost film with the main theme, “Nine Sisters” has built a commercial typed storyline framework and the relationship between characters through the style of light comedy. From the beginning of the film, the protagonists exchange their lives and face the greatest crisis and dilemma. It has a high degree of hypothesis and a strong sense of drama, and it also reflects the respect for the audience’s expectations.
From the perspective of the film’s creator, in addition to traditional education and propaganda functions, literary and artistic works must also have an industry promotion function, which can truly provide more thoughts and suggestions. Producer Wang Hongxu said that although rural-themed films are under certain pressure in the market, the launch of the “Nine Sisters” project coincides with the start of the party’s centuries and rural revitalization. He hopes to combine current social hotspots and provide the creation of the main melody theme. Certain thinking.
Zhang Baiqing, honorary chairman of the Chinese Film Critics Society and researcher of the Chinese Academy of Art, believes that as a rural-themed film, “Nine Sisters” is very fresh in the choice of themes and is very close to the times, which truly reflects the spirit of contemporary rural areas and contemporary farmers. Changes in appearance and ideology. Under the guidance of the party and the government, Chinese farmers have kept up with the development of the times, adapted to the progress of the times, took advantage of the technology of the times, used the digital economy, and moved towards common prosperity. This is the biggest breakthrough compared with other similar themes. And innovation.
Wang Haizhou, Dean of the Graduate School of Beijing Film Academy, praised “Nine Sisters” as “a film with record significance, representing the new era of Northeast style, Northeast spirit, and Northeast culture.” In the past, the inherent impression of rural hardship and poverty has shaped the image of rural areas, Northeast China, and China in the new era. This is a major step forward for rural themed movies. At the same time, it has brought the new trend of rural revitalization and the comedy that Northeast people are good at and love. The combination of sexual lifestyles created a new image of Northeast people rising up to a well-off society.
According to screenwriter Min Yan, the creation of “Nine Sisters” was deeply influenced by “The Storm”. After many investigations in Yuanbao Village in Shangzhi District, it was discovered that the grassroots party branch secretaries played an important role. Therefore, “Jiumei” portrays the image of centenarian party members Yang Jiumei, Liu Jiumei who sacrificed for work, and Jin Jiumei and other female branch secretaries of Jiumei Village. Through the portrayal of grassroots party members, it demonstrates the centuries-old party’s belief, responsibility and responsibility in serving the people. .
Hu Jianli, secretary-general of the Chinese Film Critics Society and editor-in-chief of film and television, believes that “Nine Sisters” not only has a strong local flavor, but also keeps up with the pulse of the times; it not only shows that in the process of rural revitalization, the grassroots party members and cadres keep up with the times, flexibly take advantage of the situation, and serve. The faith of the masses does not evade the mistakes made by the grassroots cadres, but more importantly, the responsibilities and responsibilities presented later have realized the shaping of the image of a friendly grassroots party secretary in the new era.
Zhu Yuqing, director of the Special Fund for Film Investment and Financing Development of China Film Foundation and founder of Juyinghui, concluded that “Nine Sisters” uses e-commerce live broadcast as the main content carrier. In the follow-up announcement and distribution, online live broadcast can also be used. The integration of e-commerce can also follow the general trend of rural revitalization, and sink into the new rural market through integration with localities.
The event was directed and hosted by the China Film Foundation, and jointly organized by the China Film Foundation Cultural Tourism Film and Television Special Development Fund and Juyinghui (Beijing) Film and Television Culture Co., Ltd. (Finish)
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