Home Entertainment KENZO announces Nigo as the new artistic director of the brand | HYPEBEAST

KENZO announces Nigo as the new artistic director of the brand | HYPEBEAST

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Sidney Toledano, Chairman and CEO of the Fashion Department of LVMH Group, today officially announced the appointment of Nigo as the new artistic director of KENZO. For this collaboration, Sidney said that the addition of Nigo will open a new chapter in the history of the KENZO world created by the founder Kenzo Takada: “I believe that with Nigo’s creativity and innovation capabilities, as well as the emotion of the brand’s history, it will be completely Unleash the brand potential of KENZO.”

Nigo said: “I am honored to be appointed as the new art director of KENZO. The year I was born, Mr. Kenzo Takada opened his first store in Paris. We graduated from the same Tokyo fashion design. College. In 1993, KENZO joined the LVMH Group and I also started my fashion career. The creativity shown by Mr. Kenzo Takada comes from his understanding of multiculturalism. This is also the foundation of my personal creative philosophy. Inheriting the ingenuity of Mr. Kenzo Takada and creating a brand new KENZO will be my biggest challenge in the past 30 years in my career, and I hope to achieve it with the team. Finally, I would like to thank Mr. Bernard Arnault and Sidney Toledano for their contributions. My precious opportunity this time.”

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