The fifth round of “Brother Who Overcoming Thorns” is about to start, and the battle between the two camps continues. The team led by Lee Seung-hyun and Zhang Jin, who won the team’s first place again, had a peak duel. At the same time, they also received the theme of this round of performance-“The other me in the world“.
In this round of “snatching people”, Lee Seung-hyun continues to give play to his management advantages of “seeing people accurately”, and is most likely to choose the right brother from multiple dimensions such as singing, jumping, rap, etc. to join his camp, in order to prepare for the follow-up to present the highest quality Stage.
For these 30+ brothers who have struggled in their respective fields to become the best, it is precisely because of the ingenuity of the “other me” who polished their lives and careers that the “now me” shines.
Behind the scenes, I silently support my brothers’ overwhelming Yipin shop. This snack shop spread across the streets and alleys across the country has developed into the first A-share “cloud-listed” company with an annual revenue of nearly 10 billion yuan. In the fifteen years since its establishment, it has not only relied on the persistence and insight of consumers and products, but also the unchanging “ingenuity” of the brand.
First of all, the “artisan spirit” of Liangpin Shop fits with the nationality shown on the program.
The 30 brothers are all outstanding in their respective fields, with high nationality and classic works. As a national brand of snack foods, Best Shop has been focusing on high-quality products for 15 years, which is also an extension of the core values of quality, happiness and home.
Give the simplest example.
Dried pork has always been one of the favorite snacks of young people. In order to allow them to harvest more delicious, chewy, and nutritious pork preserved, Liangpin Store has in-depth cooperation with the senior engineer of pork preserved, Mr. Zhang Zongliang, and the traditional matching and innovative craftsmanship of 3 generations are perfectly integrated, using fish. Condiments such as dew, egg liquid, sugar and white pepper are marinated in a tumbler for 30 minutes in all directions, so that every inch of dried meat can be fully flavored. When you get close, you can smell the tangy sweet fragrance.
After a series of procedures, the pork preserved can not only meet the consumers’ pursuit of taste, but also meet the human body’s demand for nutritious protein.
Secondly, it is the “craftsman spirit” that has insight into the needs of consumers and continuously upgrades the consumer experience.
Many contemporary young parents will unconsciously ignore the quality of their children’s diet in order to meet their children’s requirements. After understanding their needs, BESTORE launched more healthy and nutritious snacks for children. The nutrition and health lollipop series released on May 17 this year is even more known in the industry as “redefining lollipops”. Compared with traditional high-sugar lollipops, it has made 6 improvements: Ingredients Naturalization, reducing sugar, reducing additives, increasing nutrients, catering to children’s consumer psychology, and making food safer.
From giving children “love to eat” to allowing children to eat “nutritious”, to be able to create such a product that not only satisfies children’s desire for snacks, but also allows parents to rest assured, this is of course inseparable from Yipin The dialogue between the shop and the consumer.
(The R&D engineer of Liangpin Shop is developing new products)
For the brothers, every stage, every work, and every piece of music is a fine product polished by their own ingenuity, and for a company such as Liangpinpu, it is to uphold the values of ingenuity and persist in deep cultivation. Product quality deepens the communication with consumers and conveys the spirit of craftsmanship.
Keeping the spirit of craftsmanship is the spirit and mentality that brothers are eager to convey through the stage, and it is also the value that Best Shop has never changed for 15 years in the snack track.
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