Home » Matchbox idea, here is the all recycled Tesla Roadster

Matchbox idea, here is the all recycled Tesla Roadster

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ROME – Little green drivers grow up with toys. Seventy years after the launch of the first die-cast model, Matchbox will produce the first car made with 99% recycled materials and certified “Carbon Neutral”. To sanction this historic turning point, the result of the “Drive Toward a Better Future” strategy, will be the faithful reproduction Matchbox Tesla Roadster, available in stores starting next year. Mattel, of which Matchbox is a part, has announced its future production roadmap which will see all die-cast cars, playsets and packaging made from 100% recycled, recyclable, or bio-based plastic by 2030. The The new Matchbox brand with an even wider range therefore includes new product and packaging lines that feature more ecological and innovative materials in vehicles, playsets and packaging.

And then again, improving consumer recycling through product design and packaging labeling, a general green-themed approach to play, with more product offerings for electric vehicles and electric vehicle chargers in petrol station playsets. . “Since the birth of the modern die-cast car nearly 70 years ago, Matchbox has used design and innovation to connect children with the real world around them through play – explained Roberto Stanichi, global head of vehicles at Mattel – Matchbox is committed to using 100% recycled, recyclable or bio-based plastics to do its part in addressing environmental issues and empowering the next generation of Matchbox fans to help us move towards a sustainable future. ”

In short, it will be possible to see Matchbox’s commitment in the field of sustainability through products with zero plastic packaging, the use of contents certified by the Forest Stewardship Council (Fsc) in paper and wood fiber materials, on the shelves, already at starting now. The first die-cast vehicle to have zero-plastic packaging includes the popular Matchbox Power Grabs assortment with a variety of licensed 1:64 scale vehicles and original Matchboxes, while an Ev-themed five-pack is now available with a container interior in recycled paper.

In addition to introducing zero-plastic packaging, Matchbox is promoting proper recycling and waste recovery. Designed for recyclability with reusable parts, the electronics in playsets are concentrated in a single, easily removable module to help make the local e-waste recycling process easier. The “How2Recycle” labeling then helps consumers on the procedures for the correct disposal of packaging materials. Matchbox is also exploring ways to reduce energy use, carbon emissions and waste in manufacturing operations while maintaining the quality standards of its products. The new series of toy cars based on real electric and hybrid vehicles, with related accessories, therefore aims to raise awareness among children on the issues of the environmental impact of motoring for a greener future.

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