Observing the tide of the country and talking about the future trend-Cabbeen Cabin’s “New World View” 2021FW City Press Conference

“New World View”- Observe the tide of the country and talk about the future trend

Since the establishment of the brand, Cabbeen has always adhered to the design core of “Chinese culture” and the core value of “creating new fashion forces for China”, and is committed to promoting Chinese originality to the world. In 2021, which coincides with the 24th year of the brand’s establishment, Cabbeen takes “New World View” as the theme, looking forward to new youth, new fashion, and new future, focusing on the new generation of youth. Cabbeen is convinced that this generation of young people is witnessing the violent rise of Chinese original design, and they need to give the new generation a platform and opportunity to speak out, appreciate the beauty of Chinese history, culture, and scenery from a new perspective, and see China’s own fashion.

CabbeenCarbine and the new generation at the same frequency

Different from the big offline shows in previous years, this Cabbeen online conference adopts the industry’s first concept for fashion release-taking the city as the show and China as the stage, bringing the high-end show clothing to the five most distinctive Chinese fashion shows. The streets of a city. Cabbeen follows the culture of the Temple of Heaven and inherits the charm of Beijing style with design language; shuttles through bamboo teahouses to infuse Chengdu Tianfu’s favor; with pioneering design, far-sighted Guangzhou Zhushui Yunshan; observe the historical heritage, the essence of the national essence of Rongjiang City Wuhan; the last stop is airborne Modern Shanghai, drawing on the creativity of all rivers to inject fresh inspiration into Chinese design. Fashion creativity is ingeniously integrated with the city’s real life forms, fully expressing the unique charm of Chinese cultural elements colliding with street trends, and borrowing avant-garde fashion design language to express Cabbeen’s heart that goes with the country and the new generation of China.

Cabbeen has great ingenuity in clothing design, not only dedicated to the inheritance and innovation of the national trend, but also tells the lifestyle of the current young people. The embellishment of shoulder pads, rhinestones, rivets and other trendy elements is full of creativity and ingenuity.

In order to interpret the design core of “Chinese culture”, Cabbeen digs out design inspiration from ancient Chinese calligraphy, and combines calligraphy printing, knitting and splicing craftsmanship. The bold use of elements such as Chinese buckles has brought a wonderful chemical reaction between fashion and traditional culture.

Cabbeen has extracted a special white color from traditional Chinese papyrus and used it flexibly on clothing made of various materials to pay tribute to the invention of papermaking and to give new life to traditional culture.

The ingenious fusion of Chinese intangible cultural heritage art paper-cuts injects deep heritage into fashion, leads a new generation of youth, respects the past, and celebrates inheritance.

In addition, Cabbeen has played with color space and high saturation matching rules, highlighting the curiosity and imagination of the new generation, and is committed to developing the next fashion trend.

“New World View”-the new voice of the new generation

In addition to fashion releases, Cabbeen hopes to leave a deep perspective and new voice leading the industry to the world, and show the world a stronger side of China. As a pioneer brand of China’s original design power, Cabbeen listens to the inspiration and creativity of the younger generation and officially invites the new generation.

At this press conference, Cabbeen invited the brand spokesperson: well-known singer and producer Xiaogui Wang Linkai to the show in a unique way to show the fashion attitude of the new generation of China.

Well-known singer and producer Xiaogui-Wang Linkai

Xiaogui-Wang Linkai wears Cabbeen Cabin 2021FW Downy Player Down Series, and appears on the runway with a group of models. The personalized dress and splicing style show the exquisite craftsmanship, the simple technical style and the cool style are full of coolness, and the color matching is very young and personality. . Xiaogui said: “I like to use my works to interpret Chinese culture. As an original musician, I understand the meaning of the word’original’ and have always supported Chinese original costume design. This time I saw Cabbeen’s integration of Chinese culture and fashion. It’s so good, and I feel very surprised and proud of our own excellent original design brand! I understand the “New World View” is to have the courage to speak out, highlight your own personality, and don’t forget where your roots are. There is always a strong Chinese culture behind you.”

Mr. Cabbeen, the principal of Cabbeen apparel and a well-known Chinese designer

After the press conference, Mr. Cabbeen, a well-known Chinese designer and director of Cabbeen apparel, gave a curtain call and made a speech: “I have always been in love with Chinese culture. I have seen more and more young people have confidence in Chinese culture. A sense of pride and willingness to support Chinese original design brands. I am also very happy. I believe that in the future, young people all over the world will fall in love with Chinese design and wear clothes with Chinese cultural elements.”

Cabbeen’s brand concept of “subverting the popular” and insistence on original design have increased its influence in the new generation. Cabbeen has always insisted on a strong alliance with new Chinese fashion forces, inheriting Chinese traditional culture with the spirit of fashion, and injecting new strength into the brand.

CabbeenCarbineOpen up a new generation and a new future

The online press conference came to a successful conclusion, which also marked the opening of Cabbeen’s 25th anniversary. Under the leadership of Mr. Cabbeen, Cabbeen has always adhered to the path of “Chinese designer original brand”, showing that the world is not limited to “Made in China”. “Chinese Design”, with a unique avant-garde style and heritage of China, to show the world the style of Chinese design. As the first Chinese designer brand to appear on New York Fashion Week, from the 70th anniversary of the founding of the People’s Republic of China, the design of square clothing made a major appearance in the National Day celebration; to becoming the first clothing brand co-branded with China Aerospace Culture, it pays tribute to the spirit of China’s aerospace industry. Science fiction staged the “Moon Rabbit Project” Shanghai Fashion Week closing show; then last year, the “Golden Ge’s Life” immersive show was held, igniting the “zhuang” spirit of the hard-core culture under the new national wind, and Cabbeen Carbin persisted all the way. The original vision of building a world fashion brand with Chinese culture”, to carry forward Chinese culture with avant-garde design, and pass on the national spirit, and will continue to uphold the brand concept of “subverting fashion”, and develop exchanges and cooperation with emerging domestic designers to achieve completely different art The perspective collides with trendy works that burst out of inspiration, and also contributes greater strength to Chinese original designs. 2022 will be the 25th anniversary of the establishment of Cabbeen Cabene. It is expected that Cabbeen Cabene and the new generation will jointly bring innovative original design works and open a new era of pioneering trends in the future.

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