Home Entertainment Pietro Meda: “The bikes in the Metaverse: the Eicma model will amaze you”

Pietro Meda: “The bikes in the Metaverse: the Eicma model will amaze you”

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Pietro Meda: “The bikes in the Metaverse: the Eicma model will amaze you”

Eicma, for the uninitiated, is the most important international exhibition event for the two-wheel industry. An event with over a hundred years of history, interrupted only by world conflicts and Covid. The next Milanese edition, the 79th, is imminent: 8-13 November, and we talk about it with the lawyer. Pietro Meda, 48 years old and a Milanese family that has always been in the engines: from March 2020 he is the president.
President,

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