The performance season to commemorate the 70th anniversary of the founding of Beijing Renyi Academy is in full swing, and on June 12, the day of the academy celebration, with the first 8k recording of the classic drama “Tea House”, the high-definition live broadcast reached a new climax. It is the three platforms of WeChat video account, Weibo, and Douyin, and the number of views in a single live broadcast room exceeds one million people. Not just “Tea House”, in the commemoration of the 70th anniversary of the establishment of the hospital, various activities of Beijing Renyi were carried out online, which not only radiated more audiences, but also proved that Beijing Renyi is continuing to move forward. .
More than one million viewers in multiple live broadcast rooms
On the evening of June 12, the classic drama “Tea House”, known as the treasure of Beijing’s Renyi Zhenyuan, appeared again. What is different from the past is that for the first time, this work has achieved 8k recording and high-definition real-time live broadcast, so that online audiences can watch simultaneously with live audiences.
Beijing Business Daily reporters saw in different live broadcast rooms that by the end of the live broadcast, only the three official live broadcast rooms of Beijing Renyi, the WeChat video account, Weibo, and Douyin, have each achieved over one million views. According to the arrangement of this round of live broadcast, “Tea House” is also broadcast live on more platforms such as Beijing Time, Tencent Video, and Beijing Daily client, so as to further cover more channels and audiences.
For the stage of “Tea House”, Beijing people and performers have also made a lot of preparations. In the eyes of Feng Yuanzheng, the actor of “Second Master Song”, this performance can be said to be the collective appearance of a generation of actors, and it is also a reunion of old friends, “We grew up with Beijing Renyi, and the first generation of “Tea House” “The actors have been on the same stage, and now we are mature, and there is a younger generation behind, we see the vitality of human art.”
In addition, Yang Lixin, who served as the executive art director of the revival of “Tea House” and played the role of “Second Master Qin”, believes that “Tea House” represents the development of this theater, “With history and now, we can see the future, so now we play “The Tea House” “Tea House” must have the tradition of the year and the style of the present.”
The flag is raised online
Not only “Tea House”, during this year’s anniversary, Beijing Renyi planned a series of commemorative activities for the 70th anniversary of the founding of the hospital with the theme of “The People’s Theater, the Palace of Art”, many of which were held online.
According to the activities of Beijing Renyi, from June 6th to 10th, Beijing Renyi will broadcast a classic play every day on the official account of the new media multi-platform, including “Thunderstorm”, “Cai Wenji”, “White Deer Plain” and “Mutiny” “Wotou Guild Hall”, and invited artists such as Pu Cunxin, Yang Lixin, Feng Yuanzheng, He Bing, Wu Gang, Xu Fan, Gong Lijun to conduct online tours based on the characters in the play. Since June, Beijing Renyi has also arranged three online live broadcasts of “Script Reading”, including “Ruan Lingyu” directed by Han Qing, “Birdman” directed by He Bingren, directed by Yan Rui and Yang Jiayin, and directed by Pu Cunxin “The Seagull” three plays.
At the same time, on the evening of June 11, “Salute to the Drama – Commemorative Performance of the 70th Anniversary of the Beijing Academy of Arts and Crafts” was broadcast live online, led by Pu Cunxin, Feng Yuanzheng, Wu Gang, Ding Zhicheng, Xu Fan, Chen Xiaoyi, Gong Lijun and other artists Young actors perform classics and excellent repertoires of Beijing art. In addition, from noon on June 12, an 8-hour webcast will be held.
According to Li Xinyu, an analyst in the performance industry, the online layout is related to the current special period. Online live broadcast can ensure the health and safety of the audience and cast members while performing. At the same time, “Tea House” is a Beijinger. It is a classic work of art, and the tickets for each round of performances are quickly sold out as soon as they go on sale. This time, with the help of online channels, more audiences who cannot go offline can have the opportunity to watch this work.
Try something new and tap new space
Founded in June 1952, Beijing Renyi, after 70 years of development, has now staged hundreds of ancient and modern Chinese and foreign plays of different styles, such as “Dragon Beard Ditch”, “Tiger Rune”, “Cai Wenji”, “Wu Zetian”, “Tea House”, Many classic plays such as Camel Xiangzi, Thunderstorm, Sunrise, Beijinger and Guan Hanqing are familiar to performance lovers. According to the official website of Beijing Renyi, as many as 240,000 spectators visit the Beijing People’s Art Theatre every year to watch the drama.
“Although each round of a classic drama tells the same story, as long as you grab a ticket, you can have a different experience every time you watch it, and you can find the actor’s pondering and in-depth understanding of the role, so it will attract a large number of audiences as soon as the ticket is issued. Grab tickets for a while.” said Mr. Tian, a drama fan.
Ren Ming, the dean of Beijing Renyi, said at the symposium on the 70th anniversary of the founding of the institute that Beijing Renyi, standing at a historical node of 70 years, should dedicate more stage quality products to the audience and the times, and cultivate more moral and artistic talents. Artists.
Li Xinyu said that Beijing Renyi has become a symbol of Beijing’s performance market. On the one hand, it has captured the audience and the market based on the launch of its high-quality works. On the other hand, it can be seen that Beijing Renyi is also trying more in recent years. New ways, whether it is the many online activities and live broadcasts held this year, or the creation of innovative repertoires, we can see that Beijing Renyi is also continuing to move forward, so as to tap more room for development.
Beijing Business Daily reporter Zheng RuiReturn to Sohu, see more
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