Home » The SME Moda Makers salon enters the international trade fair circuit

The SME Moda Makers salon enters the international trade fair circuit

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The first edition, in 2016, was a gamble, with a few small businesses that aspired to open up spaces abroad, to counterbalance the progressive contraction in domestic demand. Since then Moda Makers, the SME fair in the Carpi fashion district, has always grown, allowing companies to come into contact with foreign buyers. Now the turning point that projects him into international circuit of trade fairs dedicated to fashion. The brand was purchased by the Modena Chamber of Commerce, which entrusted its organization to ModenaFiere, in collaboration with Carpi Fashion System, which includes trade associations – from Cna to Confindustria -, the Municipality, the same body. Chamber of Commerce, the Democenter Foundation, with the contribution of the Cassa di Risparmio di Carpi Foundation.

A qualitative leap that opens up to the show, until now it was made in a structure made available by the municipal administration, the doors of the exhibition halls of Modena. The debut in the new location, from 9 to 11 November, will take place with the thirteenth edition. In attendance, after three appointments in an exclusively digital version, due to the pandemic. With large exhibition spaces and direct connections with the main road and railway arteries. “Conditions that lay the foundations for one further expansion of the event »says Giuseppe Molinari, president of the Modena Chamber of Commerce.

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It historic Emilian district it counts over 780 companies, of which over two hundred final, the remainder included in the subcontracting chain: overall they develop a turnover of 1.4 billion euros. The SMEs are the backbone. Here are produced brands such as Liu-Jo, Twinset, Blumarine, Champion Europe, around which revolves a production system that for years has been trying to detach itself more and more from the internal market. In 2005, exports absorbed 30.6% of production, a share that has now risen to 37%. A march that companies do not want to slow down. Today the main commercial outlets abroad are represented by France, Germany and Spain, which together concentrate almost 40% of the value of exports. But Moda Makers has already shown that it can hook new basins. Not only in the EU area, but also in the United States, Russia and Asian countries.

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“If we have taken this decision – says Alfonso Panzani, president of ModenaFiere – it is because all the promoters are firmly convinced that the fair’s broad growth prospects can develop even better, expressing the full potential of the event”.

The virtual showcase will also remain alongside the in-person edition, with the online platform managed by the Expo Modena Consortium. The district, in addition to the municipality of Carpi, is made up of Cavezzo, Novi, San Possidonio and Concordia, all in the Emilia province, with a total of over 5,400 employees.

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