Home » Tory Burch Unveils Surprise Party with Brand Spokesperson and Celebrity Guests in Shanghai Concept Store

Tory Burch Unveils Surprise Party with Brand Spokesperson and Celebrity Guests in Shanghai Concept Store

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Tory Burch Unveils Surprise Party with Brand Spokesperson and Celebrity Guests in Shanghai Concept Store

Tory Burch Hosts Surprise Party with Celebrity Guests in Shanghai

Tory Burch, the renowned fashion designer, hosted a surprise party on April 24 in Shanghai, inviting brand spokesperson Liu Wen, actors Ren Min and Lu Yuxiao, as well as singer Xu Ruoqiao to attend the exclusive event.

During the party, the guests showcased their impeccable style by wearing pieces from Tory Burch’s latest collection. Brand spokesperson Liu Wen dazzled in a funnel-neck twill T-shirt, rivet trousers, and other accessories, while actor Ren Min and Lu Yuxiao also sported stylish outfits from the designer brand. Singer Xu Ruoqiao stood out in a solid color string bikini top, denim jacket, and other trendy pieces from Tory Burch.

The highlight of the event was the unveiling of a new concept store inspired by the iconic Melrose Avenue in Los Angeles. The store features cat portraits captured by photographer Schels, giving the space a unique and artistic touch.

Photographer Schels, known for his captivating portraits of animals, brings warmth and emotion to his work. Tory Burch, who has been a long-time admirer of Schels’ photography, was excited to incorporate his artwork into the new concept store. Visual merchandiser Humberto also played a key role in creating a visually appealing and thought-provoking space.

The limited-time special concept store will showcase Tory Burch’s 2024 spring and summer collection until the end of the year. Fans of the brand can also visit other Tory Burch stores in Shanghai, including the flagship store at Kerry Center.

Overall, the surprise party and new concept store launch were a hit, cementing Tory Burch’s reputation as a trendsetter in the fashion industry.

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