«Reducing plastic pollution is a top priority to save our seas, which are heavily polluted by this material. Monday 8 June, on the occasion of the World Oceans Day, we want to underline the importance of reactivating as soon as possible all the good plastic-free consumption practices adopted in recent years, both in the workplace and at home “, to support him Giulio Giampieri, president of the Group Culligan in Italy, a historic pioneer company in promoting plastic-free water consumption, at home and away from home. And never as in these months of lockdown, spent at home 24 hours a day, have we realized how much disposable plastic we consume on average every day: from fruit and vegetable packaging to all foodstuffs packaging, from detergent bottles to bottles of water. The most accused as the main cause of global pollution of the oceans, of which World Day is celebrated (established in 2008) with initiatives of all kinds dedicated above all to this year’s theme which is “Innovation for a sustainable ocean”.
On the online platform WaterBattle of Culligan, at the forefront to spread a more sustainable and responsible consumption of this resource called water, a useful simulator is available that allows you to measure your environmental impact precisely in the face of the average consumption of plastic bottles and the consequent consumption of oil and of CO2 emissions increased due to more time spent at home. In the three months that have passed since the beginning of the coronavirus emergency, in fact, an average family of 4 people, with an average daily consumption of 2 liters of water (recommended amount), used 474.5 1.5-liter bottles, equal to 18 kilos. of plastic. This choice involved the use of 34.2 kilos of oil used to make the PET and 60.5 kilos of CO2 resulting from the production and transport of this quantity of bottles..
And despite the continuous awareness campaigns, plastic is the worst danger and threatens seas and oceans, an invaluable heritage that hosts 80 percent of the living species, animals and marine vegetation that populate the waters of the world. As the UN Secretary General António Guterres reiterated: The oceans are becoming more acidic, endangering marine biodiversity and essential food chains ”. So it could happen in a short time that you no longer see the white shark, the screamer, the eel, the dogfish, the turbot, the mako shark, the grouper, the red tuna and swordfish, the anchovies. Which not only represent the source of sustenance and life for millions of people on our planet, but also 50 percent of the oxygen we breathe comes from here.
To decrease the use of plastic, Culligan has created systems, recognized in 90 countries for their ability to further improve tap water, which remove unpleasant odors and tastes as well as any impurities present in the pipes. It is no coincidence that the Culligan refined water dispensers, after severe technical and ecological impact checks, were the only ones in the sector to be officially recommended by Legambiente.
From water to coffee once again in the name of the oceans. Bialetti, which has always been attentive to respect for the environment, has entered into a partnership with Oceana, the largest international organization in the world focused solely on safeguarding the oceans.
The special edition of Bialetti’s Moka Express
for the Oceana project
In this project Bialetti supports Oceana through an important donation and puts the historical one at the center Moka Express, which becomes a global ambassador of sustainability. Furthermore, each Moka Express represents a green investment both for the 10-year minimum life of the coffee maker with minimal maintenance, and because cleaning only requires washing with water, without the use of polluting chemical detergents. Furthermore, all the plastic bags that wrap Moka Express inside the packaging have been replaced with 100% recyclable paper wrappers.
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Goodbye plastic
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