Ever since Donald Trump has been banned by Twitter, Facebook and many others, the world of social networks has suddenly become more civilized. Less misinformation, fewer post-arsonists, fewer clashes between supporters and opponents of one of the most polarizing political figures in recent history. This period of relative tranquility, however, could soon end: Donald Trump, according to his political adviser and former spokesman Jason Miller, would be planning “By the end of spring” the return in style on social media. Yeah, but which platform will be willing to host it?
Twitter has repeatedly clarified how the ban on the former US president is definitive, even if Trump decides to run for the White House again. Facebook, for its part, is instead waiting for the independent committee recently launched decide whether to readmit him or not: a choice that should come by the end of April and after having also listened to the opinions received from Facebook users.
The probability that the largest social network in the world will reopen its doors to Donald Trump is however, according to Miller himself, very low: “We are not far from the return of President Trump, but it could perhaps take place on a platform that no one knows yet” . A choice of words that would lead to exclude Gab and Parler, the two social networks preferred by the world of the far right who would make false papers in order to include the former president among their ranks.
It has not escaped that, in the same days that Jason Miller spoke of the negotiations underway between the former president’s staff and some “brand new platforms”, the founder of MyPillow and friend of Trump Mike Lindell – in turn put to the ban from Twitter for having repeatedly re-launched imaginative allegations of electoral fraud – ha announced the will to launch its own social network in the coming weeks. A place, explained Lindell, “where people can talk freely without walking on eggs”.
Could a social network launched by an entrepreneur active in the pillow sector really be the right place to revive Donald Trump’s online business? According to Jason Miller, it is not important what the former president’s destination will be: “In any case it will be an earthquake in the world of social media, because everything Trump touches is destined to become great.”
After his farewell to the White House just over two months ago, Trump’s public appearances were limited to his speech in February at a Republican conference, a few radio interviews and even some old-fashioned releases. In this situation, it is certain that Trump’s return to social media, wherever it happens, will initially cause a lot of talk. Unlike the global audience guaranteed by the posts on Twitter – taken up by all the media in the world – the risk for the former president of the United States is however that of ending up in a sort of digital Indian reservation, from which he can only preach to already converts. .