Have you ever heard of the “caution motorist”. Certainly not, also because no one has ever called it that. Yet this figure exists, and how if it exists. Two thirds of Italians, when they buy a car, even more if in the second-hand market, are obsessed with the fear of being ripped off. Not so much from the car dealerships, who work there in that market and cannot afford too casual behavior, as from the owners of the vehicle themselves who, at times, artfully hide the flaws of the vehicle, both mechanical and fiscal (the most insidious), not to mention the old trick of altering the speedometers to reduce mileage. Consequently, trust in the seller is the main element to be taken into account: market research has been carried out in this sense and Italy stands out above all: 87 percent of us Italians, we motor wizards, masters of bodywork , interior experts, mainly takes into account the relationship of trust towards those who sell us a car, more than the demanding Germans (77%) and Australian and Canadian confidants (73 and 72%).
Faced with these premises, the innovations put in place by one of the most clicked sites in the sector deserve attention, automobile.it, born as an Italian version of the Mobile.de site, the largest German car marketplace, which counts today 160 thousand ads involving beyond 2,800 dealerships Italian and reaching 3 million unique users per month. The stated goal is to mitigate anxiety and worry at the time of purchase.
The first is called Diogenes, which with its virtual lantern investigates the history of the used vehicle, shedding light on the actual mileage, a fundamental element for agreeing on the right price in the negotiation. A free service that can be accessed by simply contacting the dealer.
The partnership started with Dekra, the leading company in the world of appraisals and audits. For those who want a certified guarantee, protected from any surprises, there is a specialized expert who, with a discounted rate, carries out a detailed analysis of the vehicle in every aspect, covering 47 technical parameters, including the control of the engine, brakes and tires. . All within five days of purchase.
In the end Carfax for the most delicate cases. When you find excellent opportunities (and there are some online, automobile.it even has a platform dedicated to dealers to customize ads), it is a good idea to investigate the history of the used car. By entering the chassis number or the vehicle license plate, with only 18 euros, you get a detailed report on any previous registrations, accidents, inspections and more. In short, three “accident-savers” that make browsing the site and choosing a car much more serene, trying to avoid the effects of the wild market that the web sometimes reserves.
The system that has made the site popular in Italy, that of guaranteed second-hand vehicles, remains standing – the staff of automobile.it is keen to specify: vehicles that have this certification are protected by the guarantee of the parent company. Because when it comes to cars it is always good to remember one rule: pay attention to your driving license. Yours but also that of the certification of your car. To avoid unpleasant accidents. With the engine stopped.
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