It’s official; Xiaomi and Leica Camera announce one strategic collaboration because “they share the same ideas on mobile imaging,” as both companies explain.
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So the company world leader in consumer electronics and intelligent manufacturing and Leica Camera, whose legendary reputation rests on a long tradition of quality, innovative technologies and German mastery, cross their paths. The first flagship imaging smartphone developed jointly by the two companies will be officially launched in July this year.
The anticipation is great because for over 100 years, Leica Camera has been creating lightweight cameras, the favorites of the pioneers of street photography and world-class optical lenses, satisfying the passions of its community. Thanks to ingenious optical engineering and formidable craftsmanship, the Leica cameras, recognizable by the “red dot” mark“, represent the best of German engineering and continue to attract new generations of consumers who aspire to achieve” the look of the Leica image “and to own these design masterpieces.
Tech Test
Xiaomi Smart Air Purifier 4 Lite purification test
by Antonio Dini
April 25, 2022