Salty, fatty, a little sweet and crunchy. In one word: bliss for the palate. There are biscuits and chips where the balance between these elements is studied in detail. Products, in general, that are difficult to resist. “Foods masterfully calibrated in flavor, sweetness and fat allow us to develop what we call hyper-palatability and to stimulate a sort of bliss point, the so-called bliss point”, he explains. Leonardo Mendolicchiohead of the Eating Disorders Operating Unit at Auxologico Piancavallo (Verbania).