On February 17, it was reported that Tesla sued a driver of a driving platform for reputation infringement, and the verdict was announced:The court ruled that the defendant’s driver should apologize to the plaintiff Tesla (Shanghai) Co., Ltd. within 10 days from the date when the judgment took effect on the account he used on the Douyin platform and his WeChat Moments, and this continued for not less than 30 days. .Compensation for the plaintiff’s economic losses and reasonable expenses for rights protection, a total of 20,000 yuan.
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On April 20, 2021, the chauffeurs on the Changsha Shenzhou chauffeur and Weidai chauffeur platform created a large advertisement and posted it in a commercial center in Changsha.
The advertisement declared, “Due to the quality of Tesla’s brakes, in order to maintain the safety of the driver’s life! Refused to provide chauffeur service for Tesla brand cars.”
After the billboard was posted, the driver posted a photo of the billboard on his WeChat and Douyin accounts, arousing concern and heated discussions among netizens.
However, Tesla believes that the driver directly used Tesla’s “brake failure” as a factual propaganda without an authoritative agency testing and official notification.
At the same time, the QR code of its registered Shenzhou driver and Weidai driver platform was added to the billboard, causing netizens to misunderstand that the official driver platform has identified Tesla’s “brake failure” and causing damage to Tesla’s brand reputation. Serious adverse effects, so the driver was sued and a claim was made.
In fact, when the poster was posted, many netizens reminded the driving platform and drivers that if Tesla counterclaims, you should feel uncomfortable. Now, it is a prophecy.
