November 8th this year is the 22nd Chinese Journalists’ Day. Luckin Coffee has joined hands with Hubei Provincial Journalists Association, Henan Provincial Journalists Association and Shanxi Provincial Journalists Association to send coffee cheers to thousands of journalists who stick to the front line on this non-holiday holiday. They are not afraid of the difficult spirit of journalists and send warm holiday wishes.
With an iron shoulder and a brilliant hand, on the front line of the thrilling war against the “epidemic”, at the scene of major flood relief, in all areas urgently needed by the people, there are journalists and reporters who are retrograde. They record the indomitability of the Chinese. The fearless and firm step forward also inspires every ordinary person who sticks to his post. On the occasion of the reporter’s day, Luckin Coffee joined hands with the journalists’ associations of Hubei, Henan, and Shanxi to deliver freeze-dried portable freezers for thousands of journalists who rushed to the news scene and stayed at the front line of editors as usual. Coffee and accompanying cup, I hope they can easily enjoy a cup of aromatic coffee anytime, anywhere, and cheer for journalists.
For a long time, Luckin Coffee has practiced corporate social responsibility with practical actions and conveyed brand wishes to front-line workers in various industries. As soon as the new crown epidemic broke out, Luckin Coffee donated 10 million yuan for the procurement of medical supplies; during the sudden flood in Henan, Luckin Coffee sent more than 3 million yuan worth of sterilization materials to the front line of flood fighting and rescue in the rain; For this year’s Chinese Physician’s Day, Luckin Coffee delivered more than 10,000 boxes of love coffee to medical workers in more than 100 hospitals in more than 30 provinces, cities, and 53 regions across the country. Through the press day cheering ceremony, Luckin Coffee hopes to extend its sincere respect to frontline journalists and wish them a happy holiday.
In the future, Luckin Coffee will continue to assume corporate social responsibilities, join hands with more partners, give full play to the power of public welfare, and do what it can to help escort public health.
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