Inter-provincial tourism resumes in an orderly manner, and Dragon Boat Festival travel is gradually heating up
Hercynian Morning NewsNews (Reporter Chen Cuixian) Recently, the Fujian Provincial Department of Culture and Tourism issued a notice requiring travel agencies to orderly resume the operation of inter-provincial team tours and “air ticket + hotel” business, injecting new vitality into the cultural tourism industry. The reporter visited and learned that many travel agencies and hotels in Xiamen have prepared a wealth of cultural tourism products to meet the needs of citizens for Dragon Boat Festival travel.
The reporter learned from Ctrip that on May 31, the search volume of inter-provincial travel products increased by more than 60% compared with the previous day. Judging from the overall travel booking situation, the proportion of inter-provincial travel products increased by nearly 30% compared with the previous day.
The reporter visited a number of travel agencies in Xiamen and learned that themed cultural tourism products such as hiking, outdoor camping, and coastal leisure are welcomed by Xiamen citizens. In addition, due to the current low prices of domestic air tickets, hotels and other reception resources, the price of the first batch of cross-provincial tour products to be resumed in Xiamen dropped by 20% year-on-year.
Xiamen tourism practitioner Zhang Zhichao posted the good news of the transaction of his first cross-provincial tour product after the notice was issued in the circle of friends. “The transaction volume this time exceeded 70,000 yuan, which is a great encouragement for us.” Zhang Zhichao said that recently, they have received a lot of inquiries about inter-provincial travel.
Many scenic spots and hotels in Xiamen are also ready to welcome the Dragon Boat Festival tourists. Xiamen Municipal Bureau of Culture and Tourism instructs hotels to take advantage of the popularity of camping and leisure, tap their own resources, and combine creativity and ingenuity to launch “camping +” special micro-vacation services on June 1st and Dragon Boat Festival, which are favored by citizens and tourists.
During the Dragon Boat Festival, Xiamen C&D Hotel integrates the experience of intangible cultural heritage research into the “green tent home”. Intangible heritage inheritors will walk into the hotel and teach children traditional skills such as making fans and folding paper-cuts. In addition, Le Méridien Hotel, Haiyue Mountain Villa Hotel, Tefang Portman Seven Star Bay Hotel, etc., relying on hardware settings and gourmet services, have launched “camping + playground experience” and “camping + food tasting” combined coupons. During the hotel lawn camping, parents can enjoy star-rated afternoon tea, while children can enjoy the hotel’s specially designed children’s play facilities. According to incomplete statistics, more than 30 hotels in our city have launched nearly 100 “camping +” products, and bookings are currently hot.
The relevant person in charge of Xiamen Municipal Bureau of Culture and Tourism said that the promotion of “camping +” services, while advocating civilized outdoor camping and cultivating a high-quality camping and leisure tourism market, will promote the hotel to further increase the utilization rate of inherent resources, and will effectively stimulate cultural travel consumption.