Company will block advertisements relating to protected areas
(ANSA) – ROME, OCTOBER 09 – Facebook is preparing to counter the illegal sales of protected areas of the Amazon rainforest on its website: the US social media giant, the BBC reports today, will not reveal how it proposes to find the offending advertisements, but he stressed that the new measures would only apply to protected areas, such as land reserved for indigenous peoples.
The decision follows an investigation by the BBC itself that aired last February that plots of rainforest as large as 1,000 football fields were being offered for sale on Facebook’s classifieds service – and many of those lots were located within areas. protected.
According to a recent study by the Ipam think tank (Instituto de Pesquisa Ambental da Amazonia), one third of the deforestation of the Amazon takes place in publicly owned areas.
Facebook will try to “identify and block new ads” related to protected areas of the Amazon rainforest, the company said. (HANDLE).