Home » JD.com, Xiaomi Shounong and other companies will issue 10 million yuan of New Year’s goods consumption coupons 2022 Beijing New Year’s Goods Festival kicks off | Beijing | Consumer Vouchers | JD.com_Sina News

JD.com, Xiaomi Shounong and other companies will issue 10 million yuan of New Year’s goods consumption coupons 2022 Beijing New Year’s Goods Festival kicks off | Beijing | Consumer Vouchers | JD.com_Sina News

by admin

Source: Beijing Daily

Original title: JD.com, Xiaomi, Shounong and other companies will issue 10 million yuan of New Year’s goods coupons 2022 Beijing New Year’s Goods Festival kicks off

The Spring Festival is approaching, and many citizens will put the purchase of New Year’s goods on the agenda. On January 12, the “2022 Beijing New Year’s Day”, hosted by the Beijing Municipal Bureau of Commerce and undertaken by the Beijing Time-honored Brands Association and the Beijing Catering Industry Association, was officially launched. This year’s New Year’s Day is a city-wide consumer promotion activity focused on Beijing’s consumption season. With the theme of “I celebrate the New Year in Beijing”, it includes three major sections: New Year’s Market, New Year’s Delicious Food, and Chinese New Year’s Gifts. until February 15.

During the New Year’s Day, there will be more than 10 business districts in the city, including Wangfujing, China World Mall, Longhu Tianjie, Joy City, as well as more than 200 businesses including JD.com, Xiaomi, Hema, What’s Worth Buying, Caibai, Shounong, and Huaguan Business. With the joint participation of enterprises and online and offline linkages, enterprises will independently issue 10 million yuan of New Year’s goods consumption coupons, so that the majority of citizens in Beijing can experience the authentic Beijing-style culture, buy special Beijing-style New Year’s goods, and live a happy, festive and peaceful Spring Festival.

The online New Year’s Day special promotion offers a variety of discounts. Consumers can browse a wealth of New Year products by opening the JD APP and searching for “New Year’s Day”, and searching for “Gathering Beijing” on Tmall can also go directly to the venue of the Beijing New Year’s Day. Ele.me has teamed up with nearly 1,000 catering companies, retailers and other participating merchants in Beijing to launch a special offer for the “Ele.me New Year’s Goods Festival”. Hema Supermarket has launched a promotional event for the New Year’s Day with the theme of “Happy Shopping in the Year of the Tiger”. Meituan’s “New Year’s Day Goods Delivered to Homes During the Spring Festival” campaign provides a one-stop solution for “New Year’s dishes” for family dinners, and provides consumers with local specialty food consumption guidelines during the Spring Festival.

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The offline festival will also hold a wealth of activities. Wangfujing Department Store will carry out the “2022 Red Yun Festival” theme marketing activities, China World Mall will organize a national tide market, and Beijing SKP will arrange a Chinese New Year flower market during the Spring Festival, bringing a strong sense of spring to customers. Huaguan Commercial held a grand parade of the Chinese New Year Temple Fair from the first day to the seventh day of the new year, and distributed 10,000 yuan consumption coupons to consumers who stayed in Beijing for the Chinese New Year.

Various districts in Beijing will also bring various activities to promote consumption. Dongcheng District highlights the integration of culture, business and tourism, and plans to launch activities such as “Celebrating the New Year at the Front Door”; Chaoyang District will hold a series of consumer promotion activities with the theme of “Tigers and Tigers, Staying in the Capital”; Fengtai District plans to hold “Fengyun New Year Festival” , launched activities such as “Safety Purchase of New Year’s Goods”, “New Year’s Reunion Banquet”, “Joining New Year’s Eve Flowers”, “Online Collection of Five Fortunes” and other activities; Tongzhou District will organize 34 companies to jointly launch a number of New Year’s goods around the theme of “Cloud Shopping in Tongzhou” During the festival, Universal Beijing Resort will launch a series of themed activities for the Universal Chinese Year. (Ma Jing)

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