Recently, a piece of news about the “Ali female employee incident” kept the hotel Atour in public opinion and attracted the attention of the majority of netizens. On August 11, a news that “the police did not approve the statement of Atour Hotel” appeared on the hot search. On the same day, in response to the “Ali Female Employee Incident”, the Atour Group issued a statement saying that the front desk staff of the hotel involved, upon confirmation from the woman in question, gave the man the same living procedure as the “Ali female employee incident”. For the room card, the entire process complies with the hotel industry accommodation management regulations, and there is no illegal operation. The above monitoring data has been submitted to the police as evidence. In fact, after the “Ali female employee incident” occurred, Atour Hotel Group responded. At that time, the hotel stated that there was no illegal production of room cards. Subsequently, the person in charge of the Jinan Public Security Bureau told the media that there is no official channel to recognize that the operation of Atour Hotel has not violated the regulations, and the relevant situation will be verified again. At the same time, many netizens questioned the response of Atour Hotel, “If a person is drunk, can we still confirm it?” For this case, industry insiders said that the final police investigation result must prevail. However, this incident also reminded the hotel industry.
2:22 self-identification
On the afternoon of August 11, a news that “the police did not approve the statement of Atour Hotel” even appeared on the hot search. Then at 2:22 pm, the Atour Group under the spotlight made a second voice.
In the second statement, Atour Group officially stated that, regarding the “Ali Female Employee Incident”, the online transmission of “hotel illegal handling of room card issues” has continued to receive public attention and discussion since the announcement by Atour Group. The link was not clearly stated, and there was no supporting evidence of monitoring data. Since the fermentation of this incident has had a great impact on the group’s brand reputation, we now further declare the link as follows: Atour Group confirmed through repeated internal investigations that the front desk staff was confirmed by the lady in accordance with the living-in procedures. Give the man a room card, and carry out identity registration and public security information upload. The entire process complies with the hotel industry accommodation management regulations, and there is no illegal operation. The above surveillance data has been submitted to the police as evidence. Regarding the public video materials and specific details requested by the public, as the case is still under trial, all surveillance materials have been sealed by the police. Without the permission of the police, we cannot do more information disclosure for the time being. Since the development of public opinion has caused great damage to our brand, based on the development of the situation, in order to protect the brand reputation and legal rights, our company reserves all rights to take further actions.
Not only that, Atour Hotel also said, “Abiding by industry management regulations and protecting customer privacy are the guidelines that Chinese hotel practitioners adhere to, and it is also the professional ethics of Atour people. We deeply appreciate the situation of the lady. I sympathize and understand the public’s eagerness to pay attention to the case. However, we believe that the police will investigate the case clearly as soon as possible so that the public can see the full picture of the entire incident.”
Whether the drunk Wang can agree is the key
In fact, the “Ali female employee incident” has continued to ferment since it happened. A female employee of Ali said in her self-report that after checking the hotel monitoring, she found that after the leader Wang Mouwen sent her drunk into the room, she went to the hotel reception desk to privately issue her room card, and entered her room four times, the longest of which was Stayed for more than 20 minutes.
On the evening of August 10, a news that “Ali female employee involved in the hotel is Atour Light House” appeared on the hot search. It is understood that the female employee of Ali said that the hotel involved in the incident was Atour Light Ju Jinan West Railway Station. The fisherman’s Lantern Hotel where they ate that day was 14 kilometers away from the hotel. Ali female employee Zhou Mou said that after being drunk, colleague Wang Mouwen sent her to the hotel room, and then Wang Mouwen went to the front desk to apply for the room card privately, and entered the room again without being accompanied by the hotel staff.
Immediately afterwards, in response to this situation, Atour Hotel Group made the first response. After preliminary verification, the relevant stores did not have the illegal production of room cards reported by the Internet. All audio and video materials have been submitted as evidence. police. The relevant store has cooperated with the lady and the police to conduct the entire investigation and evidence collection at the first time. The investigation is still in progress, and the specific details cannot be disclosed to the outside world. All information released by the police shall prevail.
Subsequently, some media contacted the Jinan City Public Security Bureau. The staff said that there is no official channel to recognize that the operation of Atour Hotel has not violated the regulations, and the relevant situation will be verified again. At the same time, Atour Hotel Group’s response was also questioned by some netizens. Some netizens even said, “If a person is drunk, can I still confirm it?” “If a person has been drunk unconscious, how to confirm? How does the surveillance video reflect this confirmation?”
Because of this, the news that “the police did not approve the Atour Hotel statement” even appeared on hot searches, which turned things around for a while.
The convention of relying on human judgment
Ultimately, the outcome of the incident will be subject to the police report. However, the incident also sounded a wake-up call to the industry.
According to industry insiders, after the guest has checked in and entered the guest room, if there are foreigners who want to visit or enter the guest’s room with a room card, they must obtain the consent of the guest staying in the guest room, and must hold an ID card, “Swipe face” registration is required to apply for the room card.
According to Gu Huimin, dean of the School of Tourism Science at Beijing International Studies University, at present, the hotel industry does not have very good regulations on sexual harassment and other behaviors to restrict it, and more depends on the experience of the front desk staff to make judgments. In the future, it is necessary for the hotel industry to do relevant training to enable staff to better identify which situations require the hotel to intervene, so as to protect the interests of vulnerable groups in special circumstances as much as possible.
“In addition, enterprises need to strengthen training and education on social responsibility, not only focusing on their own economic interests, but also considering social benefits. The whole society must guide a positive culture, and enterprises must strengthen training and management to avoid similar incidents from happening again. “Gu Huimin also talked.
Another industry insider said that at present, the relevant investigation of the case is still in progress, and I believe that the police will investigate the case clearly so that the public can see the whole story.
Beijing Commercial Daily reporter Guan Zichen and Wu QiyunReturn to Sohu to see more
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