Home » Thanks to an investor from Treviso, the “White House at the Sea” was reborn, a good VIP retreat and set of great films

Thanks to an investor from Treviso, the “White House at the Sea” was reborn, a good VIP retreat and set of great films

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ClaudioVianello (c)

Jesolo, the hotel owned by Mr Geox reopened its doors a year ago with the Menazza family. Reference point for the holidays, D’Annunzio, Mina and Modugno stayed there

JESOLO. In 2023 it will be 100 years old. But in the meantime, the Hotel Casa Bianca al Mare has returned to its former glory, being the oldest hotel in Jesolo still active, thanks to the real estate transaction concluded last year: Mario Moretti Polegato bought it with his financial Lir ee has entrusted its management to the expert family of Jesolo hoteliers Menazza. Bookings quickly reached an important share, despite the difficult period. There is a positive value: the building is a symbol of the city and was in danger of ending up in decay and instead has been reborn. Its architecture – crenellated towers, Moorish style, the walls of a pure white – and the position in the center of the Jesolo coast are relevant. And there is a fascination motivated by history.

Today in the hall you can hear German, Austrian, Swiss, as well as Italian. Wealthy tourists belong to an international clientele and fill the 32 sea view rooms. The target is elite: in the parking lot, mostly Ferrari, Maserati and Porsche. Cars that, in principle, do not come out anymore until the end of the stay, because the hotel has taken on a vocation as a buen retiro, where the holiday remains without traveling by car.

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Tommasella Dino

History, therefore, marks the hotel. It was built on the foundations of a mansion from the 1920s; it has hosted personalities such as Mina, Sordi, Modugno. Gabriele d’Annunzio also stayed there, confirming the fame of this building that crosses the 1900s and returns intact. It was the film set of the American film Rosso (winner of the David di Donatello in 1991) with Fabrizio Bentivoglio and Sabrina Ferilli, directed by Alessandro D’Alatri. Film set in the Thirties, which thanks to the hotel was able to benefit from a unique scenography during filming.

Then there are certain family suggestions, as happens sometimes for entrepreneurs. Mario Moretti Polegato spent his holidays here as a child and in 2020 he realized his childhood dream: to be able to use it when he feels like it. Often Mr Geox suddenly appears at dinner with famous guests, in the utmost discretion, at the Amarmio restaurant of the Paduan chef Paolo Businaro, a well-deserved fork of the Gambero Rosso.

(c)ClaudioVianello2021

The German economist Klaus Schwab, founder of the Davos Forum, was recently seen and it is rumored that Christine Lagarde, president of the European Central Bank, was also a guest for dinner. A room also open to external guests, which in the future can be covered in the winter season with a special structure installed on the current central pavilion with the windows wide open to let the summer breeze circulate. The cuisine blends the Venetian tradition with international recipes.

Polegato’s wife, Anna Licia Balzan, appears in some photos with the late Japanese designer friend Kenzo, of whom some precious sketches and furniture from his personal collection are kept. The east wing of the hotel was refurbished before the west wing, and still retains the slightly retro style. In these days the bronze sculpture of the great Polish artist Igor Mitoraj (very close to Italy and died in 2014), entitled “Royal Couple”, has been placed, which dominates the terrace next to the swimming pool.

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ClaudioVianello (c)

On Sundays, evenings of blues and jazz are promoted, with bands performing live. But what is most striking, in reality, is the silence. The White House opens at the end of the homonymous square. And suddenly, once through the gates, the frenzy of the crowded beach with tourists subsides. The staff ensures: this is one of the few places in the heart of the beach where you can hear crickets and cicadas.

Finally, the future. «A spa will also be built», explain the Menazza family, «while a structure will be built that can be closed in winter in front of the sea. We will reach the hundred years of the hotel by completing an intervention that will make it even more welcoming; the objective is that of the seasonal extension ». In short, it is the story of a return. –

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