Home » The list of new consumption-rich New Year goods in Changsha during the Spring Festival holiday is expected to increase by more than 80% year-on-year – Today’s Focus – Hunan Online

The list of new consumption-rich New Year goods in Changsha during the Spring Festival holiday is expected to increase by more than 80% year-on-year – Today’s Focus – Hunan Online

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Changsha’s Yannian Hotel Sees Record Sales During Spring Festival

Huasheng Online reported on February 15th that from New Year’s Eve to the sixth day of the first lunar month, the sales revenue of Changsha Yannian Hotel has experienced a significant increase. Compared with the same period in 2023, there has been a 64.65% increase, and a 91.8% increase compared with the same period in 2019. This local hotel chain has witnessed a booming consumption, serving as the epitome of Changsha’s cultural tourism market during this year’s Spring Festival holiday.

During the Spring Festival, Yannian Hotel distributed red envelopes to dining guests and launched activities such as lucky draws, family photo check-ins, and New Year snack box gifts. The hotel offered a wide variety of breakfast foods to satisfy all types of “foodies”. Additionally, the breakfast service time was delayed, allowing guests to fully experience Changsha’s nightlife.

Changsha is one of the top destinations for domestic tourism during this year’s Spring Festival, attracting more tourists to spend money. Major shopping malls and shopping centers are full of Chinese New Year spirit, launching a variety of themed activities and discounts and promotions.

Xiangjiang Happy Ocean Park, which received about 40,000 tourists during the first to the sixth day of the Lunar New Year, attracted visitors with hundreds of fish lanterns decorating the park and special underwater dragon dance performances.

Yannian Hotel also launched a costume check-in event during the Spring Festival, attracting many citizens and tourists.

New cooking methods and consumption choices, such as sugar-free pastries and low-fat snacks, have been popular during the holiday. Green products and services, as well as national trend products, have also seen high demand.

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According to the “2024 Spring Festival Tourism Market Forecast Report” released by Ctrip, Changsha is expected to receive a year-on-year increase of more than 80% in tourists during the Spring Festival holiday. These figures further illustrate the city’s impressive growth in the tourism and hospitality sector.

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