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“There is also tomorrow” was one of the phrases that Ennio Doris repeated most often: his gaze full of confidence and optimism on life. There is also tomorrow is the title of one of his books and, like almost all the metaphors of his extraordinary career as an entrepreneur, it can be traced back to cycling. This is the sentence that his father Alberto said to him after Fausto Coppi, in the Bolzano stage of the 1953 Giro, had failed to attack the pink jersey Hugo Koblet.
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