Home » Here is the game of TV rights: Dazn’s team advances

Here is the game of TV rights: Dazn’s team advances

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The Serie A League returns to the assignment of matches for the three-year period 2021-’24. Sky convinces less and less: Udinese is with the “big” and will vote for streaming

UDINE. The table of TV rights seems to have been set for Dazn, an appointment at one o’clock, even if it is assumed that the Lega Serie A assembly will start in videoconference only in the second call, at 3 pm Today’s menu is the usual, now a classic, the assignment of live matches for the three-year period 2021-’24, even if the offer has in fact divided the clubs of the top league into two equal parts, at a numerical level.

On the one hand, ten for Dazn – including Udinese, during the last vote – ten abstentions and basically for Sky on the other, even if on the position of Cagliari that would have changed its mind by moving from one side to another one must be cautious .

The conditional is a must on the subject. There is no guarantee that today is the decisive appointment, even if the wind of indiscretions blows in favor of a “white smoke”, confirmed by many experts, most recently the former federal president Giancarlo Abete: « We are at the photo finish ». And Dazn should break the wool thread with his offer of 840 million, 90 more than those that Sky has put on the scales for the exclusive of seven games and three shared for each day of the championship.

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Sky would remain the three “co-exclusive” races for which it has offered 70 million per season, although the League in this regard could also decide to proceed with the non-assignment, given that, in order to try to increase revenues, the package it could be redesigned with two paid matches per day and one free-to-air match. A solution that could interest Sky itself (which has TV8), but also the “generalist” Mediaset which could thus offer a free challenge to fans per week.

Dazn’s ok would be needed for such an operation, but it is likely that from the platform streaming (who has made an alliance with Tim in terms of technological development) comes a “yes”, considering that the usability of the A series product is the question mark raised by those who want confirmation from Sky. In a nutshell, Dazn offers more, but how many fans would risk being left without the matches, given that high-speed internet is still a chimera in some areas of Italy, including, patchy, in our Carnia?

Granting (also to others) the possibility of broadcasting a free-to-air match and striving to reach as many spectators as possible, perhaps through digital terrestrial and the frequencies of Persidera (which hosts the channels of the Discovery Italia group) can be a decisive step forward for persuade undecided clubs to vote for the revolution streaming. Because for the user, Dazn without Sky would be an epochal turning point.

But who today could make the “leap” from one side to the other? Udinese, as mentioned, is with Atalanta, Fiorentina, Inter, Juventus, Lazio, Milan, Naples, Parma and Verona, Cagliari seems to have returned to the Dazn line-up which is also waiting for the Turin of the president Urbano Cairo, one of the favorable to the entry of the Cvc, Advent and Fsi funds for 10 percent of the media company of the League in exchange for 1.7 billion.

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This is the next front on which the clubs will compete, but only after having dissolved the knot of TV rights, has the president Paolo Dal Pino filtered in the last hours, making it clear that the arguments will not overlap. But they could affect today’s vote. With the assurance of addressing the topic of funds (which would guarantee a lot of fresh money for oxygen-free clubs) more than someone could join Torino to get to those 14 votes that are needed to immediately close the game of TV rights, given that the offers they all expire next Monday.

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