Home » LeBron James launches new men’s grooming line | Hypebeast

LeBron James launches new men’s grooming line | Hypebeast

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LeBron James launches new men’s grooming line | Hypebeast

LeBron James’ SpringHill Company Launches New Grooming Series in Collaboration with Parlux

LeBron James and his best friend Maverick Carter have expanded their SpringHill Company empire with the launch of a new men’s grooming series in collaboration with Parlux. The series includes a variety of products such as skin care, hair, and beard care, all inspired by the Emmy Award-winning show “The Shop.”

“The Shop,” co-created by Paul Rivera and Randy Mims, is currently gearing up for its seventh season. The show features James, Carter, and a host of guests seated in a barbershop for conversations about sports, politics, entertainment, community, and everyday life. Previous guests have included Naomi Osaka, Carmelo Anthony, Tracee Ellis Ross, DJ Khaled, JAY-Z, Bad Bunny, and more.

The first wave of new products includes exfoliating facial cleanser, facial moisturizing lotion, moisturizing shampoo and conditioner, styling hair oil, deep conditioning beard lotion, soothing shaving cream, and post-shave toner. All of these items will be available at 1,600 Walmart stores in the United States starting from April 1st, at a price point of less than $10.

Fans of LeBron James and The Shop will want to check out these new grooming products, which bring the essence of the barbershop experience to daily personal care routines. Stay tuned for more updates and details on the SpringHill Company’s latest venture.

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