President Rizzo: “Opportunity not to be missed” Paladin raises: “We become a business platform”
Not just sports, but rather business and economics. For eight years Treviso Basket has been owned by the UniVerso Consortium, a subject that has expanded over time by welcoming new companies internally and which has always promoted interaction between companies as a basic philosophy. Networking is the mantra of UniVerso, to be re-proposed now also in the European dimension conquered by TvB. “We are a system reality that rests on high-level figures – argues engineer Roberto Rizzo, president of UniVerso – And if we are now in Europe it is because in the midst of the pandemic 140 companies have remained alongside the sports club”.
A completely banal concept, if we consider that the profound crisis triggered by Covid-19 has produced production slowdowns and business closures. The Consortium, on the other hand, reacted by giving a signal against the trend. There’s more: in addition to the already extraordinary efforts of the consortium members, a true act of love was added by the Board of Directors composed not only by Rizzo but also by Valter De Bortoli, Carlo Zanatta, Marco Fabbrini, Piergiorgio Paladin, Stefano De Bettin and Oscar Marchetto. To help the team land in the Cups but also to give a signal of trust to the environment, the president and the directors have decided independently to contribute an important figure to next season’s budget. «We wanted to communicate our willingness to act – continues Rizzo – Europe is a novelty but also an opportunity and UniVerso must not let it slip away. The shareholders’ meeting for the renewal of offices is scheduled shortly, on that occasion we will illustrate the strategies for the season that has just begun ».
With the time of Benetton patronage over, the new route will consist of integrated interventions between members and also with the realities of the territories that will touch, starting with the calendar of the Bcl group that will propose travels and comparisons with Latvia, Hungary and Greece. «We want to become a business platform – explains Paladin, owner of Ideeuropee – Ours is an ambitious idea that clarifies the outlines of the initiative. We certainly do not abandon the classic sponsorships but we would like there to be ever greater involvement, that each consortium member could tell through their own channels, social networks and not only, the experience of being part of UniVerso and TvB also in the continent. Storytelling, the art of telling, will be a plus to be exploited in this panorama, both to foster knowledge and exchange and to involve new potential partners “.
Treviso Basket will therefore also have to act as ambassador of the economic brand, a standard-bearer of the excellence of the territory. The appeal to trade associations, acronyms of the production and services world and to the Veneto Region for a fruitful collaboration is launched. –
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