Cooper Noriega, TikToker with over 2 million followers, was found dead in a house in Burbank, California. There is still no information on the causes of death, as reported by several American media, an autopsy has been ordered. A few hours before the discovery he had published a selfie video lying in bed accompanied by the words “who else b thinking they gon d! € young af”, a phrase that was interpreted as an omen by scrolling through the more than 55 thousand comments left by his fans. Days earlier, the 19-year-old had published, this time on Instagram, a post to talk about his substance abuse problems: “I’ve struggled with addiction since I was 9”, the beginning of the text. A post with which he opened a debate on addictions and rehabilitation, but which was also a way to invite his followers to talk about mental health on yet another social network, Discord. Cross-sectional contents on his accounts that tell a difficult moment, shared with millions of his fans who left messages of solidarity and condolences at the news of his death.