Home » FORD TRUCKS ITALIA Presence at the LetExpo 2024 event confirmed: the protagonist will be the F-MAX Transcontinental – Companies

FORD TRUCKS ITALIA Presence at the LetExpo 2024 event confirmed: the protagonist will be the F-MAX Transcontinental – Companies

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FORD TRUCKS ITALIA Presence at the LetExpo 2024 event confirmed: the protagonist will be the F-MAX Transcontinental – Companies

Ford Trucks Italia will be at LetExpo 2024, an event promoted by ALIS – Sustainable Intermodal Logistics Association – with Veronafiere, dedicated to sustainable transport and logistics, from 12 to 15 March, with special activities on the central day of Thursday 14 March.

The company that imports heavy vehicles from the House of the Blue Oval will participate in the LetExpo event, in synergy with its partner Maurelli Group, renewing Ford Trucks Italia’s commitment to be present at the main sector events and therefore confirming its desire to acquire increasingly important in the heavy transport market.

The corner will be inside Pavilion 4 – Stand E7, where it will be possible to admire an F-MAX road tractor in the limited Heritage Transcontinental version, protagonist of the recent commercial and communication campaign which attracted great interest and curiosity from the public, and will be also one of the first opportunities of the year to learn more about Ford Trucks products and services.

In addition to the normal activity of the Fair, on Thursday 14 March Ford Trucks Italia will be at the forefront with a double speech by its CEO, Lorenzo Boghich, in two separate events: from 3.30 pm at the Casa Alis stage in pavilion 5 of the Fair, the CEO will take part in the round table “Environmental, Economic and Social Sustainability: the Three Pillars for Growth”; from 5.30 pm, followed by a speech during the Maurelli Group Convention at the Group’s stand (Hall 4 – Stand E7).

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