Home World Spain against sexist toy commercials: stop pink and blue and gender stereotypes

Spain against sexist toy commercials: stop pink and blue and gender stereotypes

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Spain against sexist toy commercials: stop pink and blue and gender stereotypes

No more pink toys for girls and blue for boys; attention to the representation of stereotypes in advertisements aimed at children and commercials with inclusive language intended for everyone without distinction of gender. From 1 December the Spain adopts a new deontological code in the promotion of games, an avant-garde choice compared to the provisions in force which fills a gap in the path towards the elimination of gender discrimination since childhood.

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