Xiaomi SU7: First Batch of Deliveries Commence Nationwide, Lei Jun Personally Hands Over Cars
Today marked a significant milestone for Xiaomi as the first batch of Xiaomi SU7 vehicles were delivered across the country, with company founder Lei Jun personally handing over the cars to their new owners. The delivery ceremony took place at the Xiaomi Automobile Factory in Beijing, where over 100,000 orders have already been placed, with 40,000 orders already locked in.
The rapid turnaround from the official release of the Xiaomi SU7 to delivery in just 5 days has been lauded by the company as a demonstration of “Xiaomi speed,” setting a new industry standard for efficiency. Lei Jun expressed gratitude for the overwhelming trust and support from customers and emphasized the company’s commitment to delivering high-quality products and services.
The official delivery of the Xiaomi SU7 signals the entrance of Xiaomi into the automotive industry, with Lei Jun envisioning a future where Xiaomi becomes a major player in the market, akin to Tesla. The company has established 58 service centers nationwide to support Xiaomi SU7 owners.
Customer demographics for Xiaomi SU7 indicate a diverse user base, with a significant portion of female users and younger buyers showing interest in the flagship Xiaomi SU7 Max model. The company is also attracting customers from various tech backgrounds, such as long-time Xiaomi fans and users of Apple’s CarPlay.
Production at the Xiaomi Automobile Factory is at full steam, with the capacity to produce 40 Xiaomi SU7 units per hour. The factory’s streamlined production processes, including automation and stringent quality control measures, ensure efficient and high-quality output.
Looking ahead, Xiaomi is focused on expanding production capacity to meet increasing demand and ensure timely delivery for existing and future orders. With Lei Jun at the helm, Xiaomi’s foray into the automotive industry is poised for success, marking a new chapter in the company’s evolution.
As Xiaomi officially transitions into a car manufacturer, the future looks promising for the tech giant’s venture into smart vehicles.