A «very serious attempt to snatch that is taking place in Chile to the detriment of three of our best known geographical indications such as Asiago, Mortadella Bologna and Parmigiano Reggiano. As the Italian Supply Chain, we ask the European Commission and the Italian Government to intervene immediately with the Chilean authorities and guarantee concrete protection for our producers ”. Thus Luigi Scordamaglia, Managing Director of Filiera Italia, comments on the publication in the Chilean official gazette of the applications for registration of the three brands “Asiago”, “Bologna” and “Parmesan” by the US Consortium Ccfn (Consortium of Common Food Names).
«The American consortium is not new to these identity thefts, and in every market it tries to claim the right to sell the fake Made in Italy. It is unacceptable – continues Scordamaglia – It is a damage to our companies that exceeds 100 billion euros per year and which affects not only our economic heritage, but also the cultural and identity one. In addition to representing a scam for those foreign consumers who look for Italy and too often find only poor imitations. For this reason, too, Filiera Italia, together with Coldiretti, continues its commitment to support the export of 100% Italian food and wine ». And it is Coldiretti’s estimates that quantify the damage emerging from imitations of Italian products all over the world, which would amount to 100 billion in turnover per year. The Forza Italia deputy Dario Bond also spoke on the subject, wishing: “A shock intervention by Prime Minister Mario Draghi to thwart yet another attack on the ‘Product in Italy – Made in Italy’ against the action of the lobbies who want to favor only fake products (coincidentally, according to Coldiretti, Chile has introduced the black stamp on the label to advise against Italian products that it would now like to authorize as imitations ».
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