At Leolandia, the theme park located between Milan and Bergamo, free admission and a soft toy are offered to all vaccinated children under 12. A unique initiative to stem the Covid-19 pandemic and aimed at families who will choose to vaccinate their children between the ages of 5 and 11. Thus all children in possession of the vaccination certificate will receive a free entrance to the park to be used by 31 May 2022 and will be able to spend a carefree day of fun among attractions, shows and surprises, together with Leo and Mia, the hosts, and all their favorites: Masha and the Bear, Bing and Flop, the Superpjamas, Ladybug and Chat Noir and the Thomas Train. The initiative is valid regardless of the date of administration of the vaccine and the region, city or hub of origin: it is sufficient to present the vaccination certificate of the child at the Leolandia cash desks to immediately obtain the free child ticket valid for admission to the park and plush as a gift.
“Leolandia is characterized by a unique mix in Italy for contents, characters and services – explains Giuseppe Ira, president of Leolandia – and has always been aimed at children up to 12 years of age: it is to them that we dedicate all our experience and our I commit. In the last 2 years we have been constantly on the front line alongside the institutions, and also on the occasion of the launch of the vaccination campaign aimed at our little guests, we felt it was right and right to give a strong signal to the families who have suffered so much from the restrictions imposed by the pandemic, and give a little carefree and fun in exchange for their commitment to the health and future of all of us ». Children already vaccinated can take advantage of the initiative to discover the spirit of the Enchanted Christmas, among sparkling decorations, magical snowfalls and a giant Christmas tree, more than 20 meters high: meet Santa Claus in person and, between one carousel and another , will attend the musical “Desire: The Melody of Christmas” inspired by the tradition of Broadway, with an international cast of acrobats, dancers and singers, original costumes and special effects.
The estimated investment to support the campaign is around 1 million: the initiative, in addition to covering the entire holiday period up to 9 January, will continue with the reopening of Leolandia, from 12 March to 31 May 2022, thus including a large part of the spring bridges.