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iStock; BE
Amazon is shaking up the TV advertising market with Prime Video spots.
The company plans to take shares from traditional providers such as Comcast and Warner Bros. Discovery.
To do this, Amazon specifically lured advertising customers with price incentives.
This is a machine translation of an article from our US colleagues at Business Insider. It was automatically translated and checked by an editor.
Amazon is changing the TV advertising market and is preparing to start showing ads to Prime Video viewers soon.