Home » Sala (Mediaset): “The recovery pushes advertising: TV better than digital”

Sala (Mediaset): “The recovery pushes advertising: TV better than digital”

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«There is a very simple test to evaluate the current and future market scenario. If each of us projects backwards by 12-15 months, no one would have imagined today a situation of GDP growth at + 4-5% for two consecutive years; a major recovery plan entrusted to a confident government leader who enjoys the highest international reputation; a positive situation combined with the possibility of a structural intervention plan ».

Stefano Sala’s is a point …

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